Feedster Develops New Ranking System to Identify The Top 500 Blogs

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Feedster, Inc., a rapidly growing Internet search engine and advertising network for blogs and RSS feeds, today launched the FEEDSTER Top 500, a ranking of the most interesting and important English language blogs. The ranking is achieved by taking into account factors such as the number of inbound links over time; if the blog has been recently updated; and the elimination of obvious non-blogs that have appeared on other top-blog lists.

Feedster, Inc., a rapidly growing Internet search engine and advertising network for blogs and RSS feeds, today launched the FEEDSTER Top 500,(http://feedster.com/top500.php) a ranking of the most interesting and important English language blogs. The ranking is achieved by taking into account factors such as the number of inbound links over time; if the blog has been recently updated; and the elimination of obvious non-blogs that have appeared on other top-blog lists.

"Feedster’s ranking shows the diversity of content and opinion that make up the user-created blog world and move away from rankings based largely on who’s been around the longest. The list seeks to go far beyond techies and far beyond the A-list bloggers and far beyond text,” says FEEDSTER Top 500 creator J. Scott Johnson, who is also a co-founder and CTO of Feedster.

As a result, some of the highest ranking blogs reflect a wide range of subject matter, among them: http://www.vimeo.com/newest_clips; http://www.albinoblacksheep.com/; http://www.sepiamutiny.com/sepia/; http://stuffonmycat.com/; http://www.baseballprospectus.com/ and http://www.cinemaminima.com/.

“We left out professional news sites, aggregation systems, and some fairly static web sites that happened to have feeds but don’t ‘feel bloggy,’” says Mr. Johnson. “This sort of filtering is a different screen than what we use to categorize news versus blogs in Feedster search and is much more subjective. Our first iteration of this list solves the staleness problems and not-a-blog problems that others have faced.”

“We’re planning to refresh the FEEDSTER Top 500 each month and will keep its ranking methodology fluid. As the blog world is rapidly changing, we must quickly update our ranking methods to keep up,” concludes Mr. Johnson.

Feedster, Inc., (http://www.feedster.com) is a rapidly growing Internet search engine and advertising network for blogs and RSS feeds. Feedster’s helps individuals and organizations harness the rich information available in the new universe of RSS feeds, which includes blogs, traditional news services, e-commerce sites, and entertainment properties. Feedster’s search engine updates several times per hour, always providing a fresh look at over the more than 12 million sources it tracks. Feedster adds millions of new documents each day from millions of blogs and a quarter million professionally edited feeds from sites such as The New York Times, BBC, CNET, and Wired. Approximately 50,000 new sources are added daily.

The company has also developed an advertising network that enables marketers to target RSS subscribers in numerous vertical categories.

Founded in March 2003, the privately held company is based in San Francisco

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Beverly Parenti
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