Difusi Introduces First in Series of Mac Mini Accessories

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Difusi Corporation, best known for its development of Apple accessories, today announced the first in a series of new products aimed at the new emerging lower cost Mac mini market.

Difusi Corporation, known for its Apple Macintosh accessories, is introducing the new miniCase, a high-end, top-grain leather and Jacquard-nylon carrying case. The case has been designed exclusively for Apple Computer's new Mac mini and 12-inch PowerBook platforms.

"Difusi, has held a long tradition of introducing high-quality and functional devices and accessories for the Mac platform," said Mike Wright, Difusi CEO, founder and director of product development. "This next phase of Difusi products takes our experience of bringing exceptional quality into the Mac market and truly integrates some amazing technologies to help differentiate our offerings from all of the other vendors in an increasingly crowded market segment."

The new miniCase comes with several very important features that will set this product line apart from its competitors.

Built-in protection, value added functionality, high quality -luxurious design.

Simply stated, people are getting tired of cheap and bland carrying cases. Difusi, when developing the ideas that would end-up in its miniCase design, kept this in mind when choosing the materials, features and form factor for this design. The miniCase was developed to provide extra levels of impact protection by incorporating a hi-tech gel form that has been proven to provide protection from mishaps such as accidentally dropping the case with the computer inside. Call it "Functional Luxury."

Features

The miniCase is jam-packed with features, it comes with over padded top-grain glove leather on all handles and carrying straps, main body of the carrying case, rugged zippers with padded leather pulls, as well as Jacquard nylon as a secondary material that has been chosen because of its durability and great looks. The case has six main compartments for carrying your mini or PowerBook, cables, accessories, documents, CDs, DVD movies, digital cameras and much more.

The cases were designed with Apple's look and feel in mind, from Black leather and Jacquard nylon exterior with reflective light-grey nylon interior, an internal lighting array with 12-Volt, eight (8) super bright white LED's in a custom, removable fixture, finished with a clear anodized aluminum housing to provide lighting for items in the case, items that may have fallen on the floor or items that need a lot of illumination.

Interior Illumination (Bright)

When is a light, not just a light? When difusi, breaks all convention to offer one of the most hi-tech lighting solutions in the industry. We call our core lighting technology "Bright", Wright says. Bright goes beyond standard light design to incorporate power maximizing circuit design and material selection of components that last indefinitely. Convention tells us that lights should be designed with the body comprising of a power source, with a grouping of lights usually hanging at either end.

"We threw all convention out the window and embarked on designing a new 'Illuminating Fixture' from end-to-end," said Wright. "We accomplished this by asking ourselves, how do we maximize the light output, minimize the power consumption, what materials are going to provide the most stability, and most importantly, make it sleek and easy to use."

Every product that you will see from difusi over this next year will be incorporating features that take full advantage of the promise of technological possibilities to introduce features that you would expect to an integral part of any high-end product design.

Lifetime Warranty

The miniCase by Difusi comes with a limited Lifetime Warranty. We believe in the quality of our products, Wright say's, and back our belief with a limited Lifetime Warranty. He goes on to state, Difusi wants our customers to be satisfied with our products through and through, so we have built our products to last from the day they are purchased onward.

Pricing and Availability

The miniCase will be available through select retailers, online distributors and from the http://www.difusi.tv online store this fall. All parties pre-ordering the miniCase will get a 40% discount off the suggested retail price. Visit http://www.difusi.tv for details.

(Product Specification)

Case mini

Model Number    DIFUSICM-02

MSRP    $129.00

Dimensions    260mm (10.5" inches) width X 320mm (13.5" inches) height X 130mm ( 5" inches)Depth

Weight / Volume    3.9 lbs / Approximately 700 cubic inches

Material    Soft Black Napa Leather and Black Jacquard Nylon with Silver Nylon Interior.

Computer Compartment Description    

  • Perfect fit for the Apple Powerbook 12"
  • Perfect fit for the Apple Mac mini
  • Extreme Protection: Reinforced Frame
  • Shock Absorbing internal Gel - Form
  • File Storage Pocket
  • Zippered Mesh Pocket for Cables, Etc.

Organizer Compartment Description    

  • Large Front Drop Pocket for Accessories and Personal/Business items
  • 2 Zippered Pockets
  • Cell Phone and la bled iPod™ Pockets
  • Business and Credit Card Pockets
  • Files (letter-Size Holder)
  • Key and Pen Holders

Storage/File Compartment Description    

  • 3 Section Expandable File
  • 2 Accessory Pockets
  • 1 Large Zippered Pocket
  • Large General Storage
  • Extra Zippered Stash Pocket on Back

Additional Features    

  • Ergonomic Padded Carry Handle
  • Extra Soft Shoulder Pad
  • Luggage Strap
  • Aluminum Lighting array featuring Eight (8) Ultra-White SMD LED displays to illuminate the interior of the Case mini. Runs on a single 21/23, 12-Volt Battery(Included) with click on/off control.

Warranty    - Limited Lifetime Warranty

Press Information:

Contact Person: Mike Wright

Contact Phone: (816)361-4054

eMail Address: mike @ difusi.tv

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Michael Wright