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The Bucky Challenge: Former Ad Exec Offers $23 for Reading His Book and Not Seeing The Matrix for 30 Days

"Poker Without Cards" author Ben Mack has offered a challenge; read his book and if you dont see The Matrix for 30 days, the author will mail you $23.

Atlanta (PRWEB) September 2, 2005 -- eXe Active Media, a distributor of quality arts and letters via new mediums, announced today Poker Without Cards author Ben Mack has offered a challenge: Read his book and if you dont see The Matrix for 30 days the author will mail you $23.

If you read "Poker Without Cards" from beginning to end and dont see The Matrix for 30 days, Ben Mack will mail you $23. This is not a gag. There isnt an image of The Matrix in his book. Similarly, while the author does reference the movie twice, thats not this deal.

The only trick is that by The Matrix" hes not talking about the movie, The Matrix; hes talking about seeing THE MATRIX.

Reading "Poker Without Cards" will make you see THE MATRIX, define THE MATRIX" however you want. If reading "Poker Without Cards" doesnt fundamentally alter the way you see the world, Ben Mack will pay $23 for wasting your time.

Readers must have read the book, either the $3.23 download or the $23 paperback, read the book in its entirety, and emailed the author that they have finished reading the book by Sept. 23, 2005 to qualify for $23. This offfer is only valid to U.S. citizens living in the United States.

Details are available at Ben Macks blog:
http://www.gnn.tv/blogs/8375/Buckminster_Fuller_s_Experiment_w_The_Universe

Ben Mack is a recovering advertising executive and master of perception, a former Senior Vice President, Director of Brand Strategy for BBDO and WestWayne; Magic Castle award winning magician; interviewer of Buckminster Fuller for the St. Martins Press book Fullers Earth; former memeticist for WONGDOODY Advertising.

Ben Mack is author of the best selling book on fire eating ever published, "FIRE EATING: A Manual of Instruction."

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CONTACT INFORMATION


Ben Mack
EXE ACTIVE
404-725-2121
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ATTACHED FILES

Low res of The Bucky Challenge
This is the low res version of the controversial ad: The Bucky Challenge.

Reprint of controvertial ad: The Bucky Challenge
The Bucky Challenge has had one ad--the back cover of 9/23/05 Arthur Magazine, America's only free national magazines distributed at independent book and record stores. This ad was donated.

Poker Without Cards author Ben Mack attempts to light a flame in readership
Photo of Author Ben Mack blowing fire, a stunt he details in FIRE EATING. Ben Mack's first novel, Poker Without Cards, is flaming up blogs. His first book remains the best selling book on fire eating ever published, but a better book came out in 2002 and he needs a new hot seller.

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