Tostitos Fiesta Bowl Signs Five-year Agreement with Blast Companies

Share Article

Blast Companies, a leading broadcast service provider, delivers cutting-edge services to Fiesta Bowl. The flexible platform creates operational efficiencies which dramatically increase productivity, profitability, and brand awareness.

Blast Companies, a leading broadcasting service provider, today announced a five-year agreement with the Tostitos Fiesta Bowl to provide voice broadcasting services for their organization.

“Our volunteers are the backbone of the Fiesta Bowl. Since there are so many last minute changes in our schedule, we needed a better way to communicate,” said Tracy Guerra, Director of Marketing Services. “Blast Companies voice technology provides additional support for our current volunteer communications plan. Their effortless web interface and capacity to remotely launch voice messages allowed us the flexibility we were looking for.”

Blast Companies focuses on delivering consistent branded messages across various communications mediums for small businesses to Fortune 500 companies. Advertising agencies, direct mail companies, and businesses rely on their cutting-edge platforms in voice, electronic, and SMS Text messaging to enhance current marketing and communication campaigns.

Fiesta Bowl staff will utilize Blast Companies voice broadcast technology to consistently send voice updates to over 3000 volunteers. Volunteer coordinators will have the ability to dial into a toll-free number, create a personalized message, and have it delivered to a volunteer list uploaded into the Blast Companies web interface. These personalized voice messages can be generated and delivered in a matter of minutes over the open platform. Mainly used for meeting reminders and game day updates, Fiesta Bowl volunteers are continually informed of changing circumstances creating major increases in operational efficiencies and volunteer satisfaction.

“The Fiesta Bowl has a thirty-five year history of exhilarating bowl games, massive community support and energetic volunteers,” said Christopher Torbit, President of Blast Companies. “This is another great example of the infinite possibilities our broadcasting platforms can provide our clients. We see this as a major victory for two winning organizations and Blast Companies is proud to be part of the team.”

About the Fiesta Bowl:

The Fiesta Bowl is a celebration of sports in the grandest fashion with more than 50 annual statewide events benefiting local charities, higher education and the world of college football. Arizona benefits mightily from the economic impact of Fiesta Bowl events – totaling more than $1.4 billion over 34 years. In addition, the Bowl has contributed in excess of $300 million to colleges and universities in its history, and attracted more than one million visitors to the magnificent Grand Canyon state. Since 1971, it is the drive for volunteerism that has served as the core of each experience attained by those involved with the Fiesta Bowl Festival, with more than 3,000 volunteers who help stage, fundraise and promote.

About Blast Companies:

Blast Companies, a leading broadcast service provider, offers cutting-edge technology in voice, electronic and SMS text messaging. With offices in the United States and Canada, Blast Companies' platforms enhance client's existing marketing and communication solutions by delivering personalized messages that dramatically increase productivity, profitability, and brand awareness. For additional information, please visit the company website at

Blast Companies and the logo are registered trademarks of Blast Companies, LLC. All other trademarks mentioned in this document are the property of their respective owners.


Share article on social media or email:

View article via:

Pdf Print

Contact Author

Christopher Torbit
Visit website