Sports Attire: Baby Boomer Rescued by New Award-Winning Polarized Sunglasses

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Hate switching glasses when you have to tie a fishing knot or glance down at a map? Then you need the latest in sports attire Â? Ono's polarized sunglasses equipped with built-in readers no bigger than a thumbnail. No matter what the activity Â? you can leave the reading glasses at home!

When you’re ready to order a pair, the simplest way to identify the right strength is to visit the corner drugstore and try on the readers they sell. When you find the right lens power for you, then you’ll know what to order from us.

Ever experience one of those ah-ha moments when suddenly you stumble across a product so unusual, so uniquely functional that you know you have to own it?

Kelly Grady says this happens all the time when sportsmen discover his sunglasses. "Our polarized sunglasses let farsighted baby boomers enjoy outdoor activities without the hassle of switching glasses," he says. Grady is an owner of Ono's Trading Company (http://www.onostradingcompany.com ) in Mobile, AL –- the exclusive manufacturer of the bi-focal polarized sunglasses.

"Tiny thumbnail-sized readers are built into these glasses," he says. "This absolutely eliminates the need to switch glasses for reading or performing close-up tasks like examining a golf scorecard or reading a trail map when you’re snow skiing. They’re great for driving, too. The uses are endless."

This new visual attire created a stir among some of the nation’s top sports writers when they met in June at a newspaper convention in Madison, WS. Tom Stientra, outdoor reporter for the San Francisco Chronicle said he and his fellow reporters were so impressed they voted the new polarized sunglasses "the unofficial winner for the best new product of the summer." When Stientra returned to San Francisco, he wrote an article describing the product as "the first high-quality polarized sunglasses with built-in readers the size of fingernails."

"These are the perfect sunglasses for fly-fishing glare and UV rays – yet they also provide magnified close-up vision," Stientra wrote. "The polarized lens cuts through the glare of water and provides magnification when the user looks down to tie knots, work with gear, or use a cell phone."

"There’s a market for our glasses," says Grady. "Nobody likes the old routine of taking-off-your-sunglasses-and-putting-on-your-reading-glasses."

Grady ticks off the numbers. "There are 128 million baby boomers in the United States and nearly all of them will eventually suffer from presbyopia," he says. "Look at it this way: Every 7.3 seconds somebody in this country turns 40."

Presbyopia is an age-related vision condition where the eye’s crystalline lens loses flexibility, making it difficult to focus on up-close objects.

No prescription is required to purchase the sunglasses, says Grady. They come in a typical variety of styles and sizes. Lens power includes 1.25, 1.50, 1.75, 2.00, 2.25 and 2.50.

"When you’re ready to order a pair, the simplest way to identify the right strength is to visit the corner drugstore and try on the readers they sell. When you find the right lens power for you, then you’ll know what to order from us."

The idea for the new polarized sunglasses originated when a middle-aged fisherman broke his line while reeling in a 5-foot Wahoo (also known as an Ono). He struggled to tie a new knot in his line, but he couldn’t see it. Then, he removed his sunglasses and reached for his reading glasses.

"That’s when the trouble began," says Grady. "The poor guy could see he didn’t have a decent choice: either wear sunglasses to minimize the glare or put on his readers to see the line." Fed up, the fisherman went to the store and tried to purchase polarized readers but no one offered such a product.

"That’s how Ono’s Trading Company got started."

The need for Ono’s polarized sunglasses goes way beyond fishing,” says Grady. “If you like to sit by the pool and read, these glasses are ideal. They also come in handy for reading football programs and racing forms, which are almost never published in a type face large enough for baby boomers to read without a lot of eye strain.

Sports enthusiasts who want to know more about Ono’s polarized sunglasses with tiny thumbnail readers can find the full selection of colors and styles at the company’s website, http://www.onostradingcompany.com, or call 866-865-4695.

Press release submitted by:

Bayou City Public Relations

http://www.bayoucitypr.com

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