Lights, Camera, Action: iKnowWare Kicks Off Austin Music Festival with Music and Film Premiere

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Dos Gringos Productions, Howard Theatre, Austin Film Tools and The Reyes Law Firm P.C. join the leading software company at Â?Film & FunctionÂ? unveiling.

iKnowWare™, the first and only business management solution that gives companies all they need to know -- anytime, anywhere – breaks the mold in the enterprise software arena today and announces a premiere entertainment event to showcase music and short films produced in Texas. An array of civic and business leaders, legislators, musicians and entertainers join iKnowWare at “Film & Function” for an evening of food, music, entertainment and fun.

“The State of Texas is increasingly becoming renowned for award-winning music, film and entertainment,” says Mark Spilotro, iKnowWare's CEO. “We're in the company of some extremely talented film and music producers who collaborated with us to create iKnowWare's first annual short film premiere. We decided to combine our efforts to put a unique twist on our company's brand marketing initiatives while paying tribute to the wealth of big and small screen expertise here in our backyard.” The event will preclude the Austin City Limits® Music Festival and takes place the evening of September 22 at the historic Howard Theatre in Taylor, Texas. Local artists including Maggie Walters join the spur-studded roster.

During the event, iKnowWare will unveil a series of vignettes produced by the award-winning production team of Jeffrey Travis and David Taylor. Since 2001, their company Dos Gringos Productions has co-produced, written and/or directed 14 original short films as well as a TV pilot for 20th Century FOX. The team has made short films in the comedy, drama, horror, docudrama and experimental media categories. Additionally, Michael Morlan, accomplished writer, editor, director and owner of Austin Film Tools, will showcase his lighting and camerawork in several short films.

Some of the award-winning and highly acclaimed pieces that will appear in the backdrop of Howard Theatre are: I Feel Your Pain by Floppy King Productions L.L.C., directed by Arnie Reyes (, The Real You Lensville Productions, directed by Robie Kenspeth (, and The Fantastic Escape by Austin Bat Squad, directed by Mark Vittek (

“Film & Function is the first of its kind and gives up-and-coming filmmakers the opportunity to present their work to broader audiences,” said Michael Morlan, owner and operator of Austin Film Tools.

For more information on iKnowWare's premiere event “Film & Function” and to see a sneak preview of one of the films produced by Dos Gringos Productions and Austin Film Tools for iKnowWare, visit

To learn more about Michael Morlan and Austin Film Tools visit To learn more about Dos Gringos Productions see To learn more about The Reyes Law Firm P.C., see

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About iKnowWare

iKnowWare is an integrated web-based application that empowers small businesses, production and media content houses and growing companies to effectively manage all business processes—marketing, sales and service, task/project management, operations, distribution, finance and client relationships—with greater efficiency. Through a secure storehouse of up-to-the minute information, companies save time and money and have unprecedented visibility into their operations, without adding expensive infrastructure or personnel. iKnowWare is the first and only business management solution that gives companies all they need to know, anytime, anywhere. To take your enterprise to the next level, visit

Press contact:

Taylor L. Cole, APR


972.333.4343 or 512.215.4305

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Taylor L. Cole, APR
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