Customer Management Solutions Providers Partner to Create State-of-the-Art Loyalty Program

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Marketing Loyalty Solutions Inc., a specialist in customer management in the automotive and power sports industries, and Ralyn Business Intelligence, an expert in enabling businesses to proactively manage their customers, employees and dealerships using real-time business solutions, have partnered to create the Customer Management System, or CMS, to help business retain more of their current customers and grow profit.

Marketing Loyalty Solutions Inc., a specialist in customer management in the automotive and power sports industries, and Ralyn Business Intelligence, an expert in enabling businesses to proactively manage their customers, employees, and dealerships using real-time business solutions, have partnered to create the Customer Management System.

This Customer Management System, or CMS, helps businesses retain more of their current customers and build their customer base while saving time and increasing their return on investment, utilizing the latest and most productive customer follow-up and direct mail techniques.

"A new customer is an achievement and a valuable asset, but a loyal customer is an investment in the future of the business," said Lynn Stephen, President of Ralyn Business Intelligence. of Ralyn Business Intelligence. "To develop loyal customers requires ongoing effort and commitment. Our mission is to help businesses build effective relationships with their clients."

The Customer Management System shows businesses how to:

  •      Provide a satisfying customer experience
  •     Provide a systemized customer contact process that has value in it for "the customer," like specific information of value, special events, and appreciation opportunities for the customer
  •     Monitor how effectively customer uses the loyalty program and modify it as required

Through the Customer Management System, each client and customer relationship is customized to meet individuals’ needs and industry or language requirements. Every customer is strategically contacted at the right time, pledging loyalty to the business and the efforts of their staff.

Rounding out the Customer Management System, RBI’s Outbound Calls for Service and Sales Follow Up program offers an extremely cost-effective method in which businesses can learn what their customers feel about their experiences. Appropriate action plans and processes for improvement may then be built based on the captured data. The program’s surveys encourage customers to respond to and describe aspects of their sales and service experience, such as:

•    Appointment and Booking Confirmations

•    Lead Generation

•    Treatment at the service counter

•    Timeliness of service completion and sales process

•    Courtesy, Professionalism, and Product knowledge of staff

•    Troubleshooting issues

To find out more about an individually tailored Customer Management System, visit http://www.MarketingLoyalty.com or call 1-866-757-0750.

About Marketing Loyalty Solutions Inc.

Marketing Loyalty Solutions Inc. establishes high-level standards for customer service and satisfaction based on building long-term customer relationships. Their clients in the automotive and recreational sectors know they save them time and money so they can maintain a loyal customer relationship for future business. Marketing Loyalty Solutions Inc. brings leading-edge technology, expert business process and talented people to create a solution that will exceed your expectations. Marketing Loyalty Solutions Inc.’s customer management expertise customizes solutions for the Internet, print, and mail, as well as reporting and management.

About Ralyn Business Intelligence Inc.

Ralyn Business Intelligence Inc. enables organizations to proactively manage their customers, employees, networks, and franchises using real-time business intelligence solutions through an integrated portfolio. RBI provides their clients with the insights to make real-time strategic and tactical decisions that impact brand performance. http://www.ralyntraining.com

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Darcy McNamara
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