Online Registration Helps IntelliMark Exceed Attendance by Twenty-Five Percent - RegOnlines Automated Event Reminders Positively Impact Event Attendance
IntelliMark, a national provider of information technology solutions and services, has found two key ingredients in increasing attendance at their free seminars. First, they used the automated event confirmation and reminder emails provided through RegOnlines web-based, online event registration system.
(PRWEB) September 21, 2005 -- IntelliMark, a national provider of information technology solutions and services, has found two key ingredients in increasing attendance at their free seminars. First, they used the automated event confirmation and reminder emails provided through RegOnlines Web-based, online event registration system.
We set a record ninety percent attendance rate with the first event using RegOnline," states Brian Hodge, IntelliMarks Director of Marketing and Communications. Previously, the no-shows factor for IntelliMark events could be as much as thirty-five percent. I attribute this mostly to email reminders and phone call reminders. RegOnline makes these efforts easy and in the case of emails -- its automatic."
Hodge was also able to boost overall registrations using the abandoned registration technology that is unique to RegOnline. This technology automatically notifies the seminar organizer when a potential attendee began the registration, but abandoned the process prior to completion. The event organizer can set-up an automated response that encourages these fence-sitters to complete the registration. IntelliMark estimated an additional five percent increase in overall attendance from their abandoned registration efforts.
With the distractions we all face every day, its easy to understand how a registrant can get sidetracked. Using the 'Abandoned Registration feature, we set-up an email that was triggered to send automatically when an online registration was not completed. This feature helps capture those that are truly interested but not yet registered," commented Hodge.
Bill Flagg, RegOnlines President stated, We know from our collective clients history that approximately half of all people that start a registration do not complete it in the initial session for one reason or another. Thats a huge opportunity to tap into and we have created the technology for our clients to do so. Its rewarding to see our clients put this powerful attendance-building tool to work for their events."
RegOnlines pay-per-use is also an attractive feature as it doesnt lock clients into long-term contracts making it more economical to use for both one-time events or recurring events. In addition to online registration forms, RegOnlines system also provides name badge software, unlimited reports, and a secure platform to process online credit card payments for just $3 per registration (credit card fees additional).
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