August Produces Record Month for Domain Name Purchase

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Companies are paying top dollar to buy web domain names - Moniker.com sold more than 25 premium domain names last month including shoppingcart.com for $285,000.

As competition for premium domain names continues to heat up, more and more companies are willing to pay top dollar – in many cases 6 figures or more - to buy web domain names that will help improve their business' bottom line.

Five and six-figure domain name sales are becoming common as companies recognize the value of branding themselves online. Leading corporate internet domain name registrar Moniker.com sold shoppingcart.com last month for $285,000, and announced several premium domain name purchases including: Successforce.com, backgroundcheck.net, battlerap.com and riff.com. In all, Moniker.com sold more than 25 premium domains in August, averaging $27,000 each.

“We are thrilled to announce a record month for domain name sales,” said Monte Cahn, CEO of Moniker.com. August was the highest average domain sales month in our history, a 260% increase over July and a 550% over June.”

The internet site Domain Journal.com reported several other large domain name purchases in August including Property.com sold for 750,000, Vuelos.com (which means flight in Spanish) sold for $150,000 and Photographer.com which sold for $133,000.

“There are several reasons for a company to purchase a domain name,” explained Eric Harrington, President of Moniker.com “Many Companies will build a brand around the new domain name, some companies are protecting a brand they already own and many companies didn't realize they could buy web domain names that other people owned. When they find out there is a domain name for sale that fits their strategy they are quick to act. Many top domain names will only sell once, it is important to act quickly when a top domain name comes available.”

Mr. Cahn, predicts the upward trend toward premium domain name purchase will continue.

“On our site we have a section called domain name for sale, the current list of top domain names includes: stuff.com, home.com and consulting.com – all expected to sell within the next 30 days. More and more companies are learning that for their businesses to succeed, they have to buy web domain names that are short, unique, memorable, and result in direct navigation type in visitor traffic. Because of this, we'll see more and more 6-figure domain names for sale and increased domain name purchases.”

About http://www.Moniker.com:

Moniker.com is one of the top three fastest growing ICANN-accredited Internet domain registrars, and is the global leader for domain name sales, domain name registration and domain appraisals. Together with its affiliated companies, http://www.TrafficClub.com, a domain traffic monetization company, http://www.Coolhandle.com , a web hosting company, and http://www.DomainSystems.com , a leader in domain name purchase, domain sales, domain escrow and domain aftermarket services, the company manages more than 1,000,000 domains for companies, organizations and individuals, and offers industry leading security and personalized customer service for all of its clients. Moniker clients include: The National Hockey League, Jupitermedia, Lions Gate Films, http://www.tengoldenrules.com, Marchex, and http://www.Kanoodle.com, among others. Moniker has a section of their website dedicated to domain name purchase and domain names for sale, and the company specializes in facilitating the transaction between buyer and seller by operating a popular domain escrow service - see our [buy web domain names] http://www.moniker.com/aftermarket/sell-domain-name.jsp page.

Moniker CEO Monte Cahn is the host of the new free internet radio show 'Domain Masters' each Wednesday at 7:00 PM EST on free internet radio station http://www.WebmasterRadio.fm

Media Contacts: Jay Berkowitz, 562-716-1350, Monte Cahn, 954-984-8445, http://www.moniker.com

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Jay Berkowitz
Moniker
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