NEW YORK, NY (PRWEB) September 23, 2005
BreakThru Radio announced today that the American Diabetes Association (ADA) was named the official charity of the internet radio station. BTR will work with the New York Chapter of the ADA to and help further the mission to prevent and cure diabetes and to improve the lives of all people affected by diabetes.
With the launch of BTR in July 2005, more than 2 million listeners around the globe have tuned in through the Internet and had the opportunity to hear unsigned and independent artists for the first time. BTR exclusively plays a new band during every broadcast, bypassing repetitive playlists. BTR will work with its DJs to provide information and opportunity about diabetes prevention and help raise funds to further the research, information and advocacy efforts of the American Diabetes Association.
Efforts will include, but not be limited to, PSA during broadcasts, links and banners on BTR's website, http://www.breakthruradio.com. BTR will also support and have a presence at several ADA events such as the AmericaÂs Mall Walk for Diabetes, Tour de Cure, AmericaÂs Walk for Diabetes and the Diabetes EXPO.
BTR's mission is to bring back the creativity and originality that make up the building blocks of a true musician and artist. This station allows the boundaries of music to be broken and encourages the exploration of music thus exposing unheard artists and providing the original listening experience of hearing a new band for the first time.
The American Diabetes Association is the nation's leading voluntary health organization supporting diabetes research, information and advocacy. Founded in 1940, the Association has offices in every region of the country, providing services to hundreds of communities. For more information, please call the American Diabetes Association at 1-800-DIABETES (1-800-342-2383) or visit http://www.diabetes.org. Information from both these sources is available in English and Spanish.
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