ArcaMax Publishing Editors: Parents Promotion is Successful (September 22, 2005)

ArcaMax Publishing, a leading publisher of feature news, recently ran a month-long promotion to celebrate the return to school.

(PRWEB) September 24, 2005 -- ArcaMax Publishing, a leading publisher of feature news, recently ran a month-long promotion to celebrate the return to school.

The promotion encouraged ArcaMax readers to share parenting advice during the back to school months, with a chance to win one of four prize packages -- one awarded each Thursday throughout the promotion's four-week duration -- and to be published. ArcaMax published 40 of the reader submitted tips on its Web site (www.arcamax.com/cgi-bin/news/channel/1044#tips), and in its 25,000-subscriber Parents ezine.

When your child gets home from school, sit down and talk with them about their day instead of simply telling them to do their homework," says parent Tina Bryson.

Parent Brooklyn Gee says Let your children help pack their lunch, that way they'll make healthier decisions as they get older and are packing their own lunch."

These were two of the 40 tips ArcaMax Publishing, a leading publisher of feature news, received from parents in its month-long promotion to celebrate the return to school. The promotion encouraged ArcaMax readers to share parenting advice during the back to school months, with a chance to win one of four prize packages --- one awarded each Thursday throughout the promotion's four-week duration -- and to be published. ArcaMax published 40 of the reader submitted tips on its Web site (www.arcamax.com/cgi-bin/news/channel/1044#tips), and in its 25,000-subscriber Parents ezine.

We ran this promotion because no one can give better parenting tips than parents themselves," said ArcaMax Publishing Managing Editor Hugh Spain. Parents the experts on raising children, and this was reflected in the quality tips we received from the promotion."

The 40 tips were published on ArcaMax Publishing's Web site and Parents ezine. They dealt with topics that included packing healthy and fun lunches, spending time and communicating with your children, methods for staying organized and on schedule. ArcaMax Publishing plans to continue receiving parenting tips and publishing them as received on its Web site. The company will continue to publish parenting tips as received.
We decided to continue running tips from parents because our readers submitted very useful advice during the promotion," said Spain. We even had some readers write in expressing how much fun they had with the promotion and that they were disappointed it was over. This leads us to believe it's more than just the prizes that drove the success of the promotion."

The four winners of the prize packages include Lynne Doucette of Ontario, Teresa Roberts of Virginia, Dawn Bader of Pennsylvania, and Martha Smith of Georgia. Each prize package included a desktop calculator, while the other elements of the packages (http://www.arcamax.com/cgi-bin/news/page/1044/promo#prize) varied by drawing date. Other prizes included a Survivor trivia game, a toy flying police chopper, and a wireless station.

We really want to thank all of those who participated in the promotion," Spain said. It was an idea that's success was dependent on the participation of readers, and we definitely had their support throughout."

ArcaMax Publishing is home to the Parents ezine, which features parenting experts John Rosemond on Saturdays and James Dobson on Sundays, and 24 other family friendly newsletters. Visit the subscribe page (http://www.arcamax.com/cgi-bin/reg) to view a complete list of free ArcaMax ezines.

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