Announces addition of Solaroo Sun Protection Clothing

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Leader in sun protection clothing expands its product line., a leader in providing sun protection clothing, sun protection hats and other sun protection items for families and children, has announced today the addition of Solaroo – Sun Outfitter, a brand of clothing complimenting their existing line of sun protection clothing and gear.

“The Solaroo line comes to us in brilliant colors and exceptional quality with regard to sun protection,” said Ryan Clement, Founder and President of Sun Friendly Products. Clement continued, “Offering a name brand of quality product is consistent with our vision of providing high quality sun protection clothing and gear at prices that families can afford.” Clement added, “People already know that the brand Solaroo means sun protection, so brand recognition is key for brand success.” has faced tremendous demand for name brand sun protection items and is committed to continually growing their product offerings. In addition to growing their selection of sun protection clothing and sun protection hats for children, plans to aggressively grow their selection for men, women and teens. Additional products include shade items, such as stroller covers and portable beach cabanas and beach tents, as well as a Health and Beauty product line that consists of such items as all-natural sunscreens and other sun protection products.

Currently, offers the following Solaroo brand products in its catalog and on its website:

    Rash Guard Surf Shirts (sun protection swim shirts)

    UV Blocking Swimsuits

    Sun Protection Hats

    Sun Protection Blankets and more

Director of Communications for Solaroo, Paul Rogert added, “The Solaroo name is rapidly gaining recognition as a label associated with sun protection. is the ideal place to spotlight the Solaroo brand since people going to their website are already concerned with the need to protect from the sun.”

About Sun Friendly Products: was created in 2002 in response to the direct need for solutions to help families cope with the negative effects of the sun in everyday life. The company is a wholly owned subsidiary of Electronic Information Services, Inc. For more information on please call (866) SAFE-SUN or visit the Company's Web site at Visit the company's blog.


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Ryan Clement
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