New Kiosk From WinesandRecipes.Com Boosts Retailers Efforts to Build Repeat Business And Loyalty
WineMiner, LLC is pleased to announce the introduction of the WinesandRecipes.Com kiosk, an addition to the internet service that enhances consumers' wine-buying experience with recommendations for complementary cheeses and recipes.
(PRWEB) January 31, 2005 -- The kiosk is the first commercial electronic toolset offered to the Grocery and Wine retail community which enables them to market an entire consumer experience around wine and food pairings. The customizable configuration of this powerful merchandising tool results in a rich environment for the cross-selling of wines, cheeses, and food items. The kiosk also provides targeted promotional opportunities to retailers, distributors and wineries at point of selection.
While the popular internet version of WinesandRecipes.Com contains information on over 50,000 wines plus cheeses and recipes, the kiosk version is targeted to the retailer's inventory. For the retailer, this service increases retailer opportunity for repeat business and loyalty while increasing the average transaction amount per sale. The WinesandRecipe.Com kiosk has been in pilot with d'Vine Wine Bar and Shop in Dunwoody, Georgia since early January. "The WinesandRecipes.Com kiosk expands the unique shopping experience by allowing our clients to research potential wines during the selection process. They can then find recipes and cheeses to match the wines", said Bob Leavey, one of the owners of d'Vine Wine Bar and Shop.
About WinesandRecipes.Com. WinesandRecipes.Com is wholly owned by WineMiner, LLC, which was formed to help the consumer to learn, experience, and expand their interest in the joy of wine and food pairing. It is a one stop source for wine reviews, gourmet food, recipes, and the art of pairing wine with food and cheese. The information is compiled from various independent food and wine experts including the winemaker's tasting notes.
With over 40 combined years in both consumer and business marketing, the principles have also applied their experiences in wine collecting and food pairing to offer a unique and valuable consumer service that will allow retailers to increase their loyalty programs and increase sales at the same time.
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