On Line Streetwear Fashion Powerhouse Karmaloop.com Opens First Bricks and Mortar Store in Boston karmaloop.com

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Karmaloop.com http://www.karmaloop.com is pleased to announce the opening of Karmaloop Boston, its 2,200 SF flagship store at 160 Newbury Street. Karmaloop.com’s first foray into the world of bricks and mortar aims for the sky: Karmaloop.com founded in 1999 is already the leading streetwear retailer on-line they have now taken that winning formula for their first physical store. The store will not only be the best streetwear store in Boston, it quite possibly could become the best streetwear store in the world! Over 50 of the hottest brands such as Triple Five Soul, LRG Clothing, Industry, Puma, and Paul Frank, Triple Five Soul, Industry Clothing, LRG Clothing, and Puma.

Karmaloop.com http://www.karmaloop.com is pleased to announce the opening of Karmaloop Boston, its 2,200 SF flagship store at 160 Newbury Street. Karmaloop.com’s first foray into the world of bricks and mortar aims for the sky: not only will Karmaloop Boston be the best streetwear store in Boston, it quite possibly could become the best streetwear store in the world!

http://www.karmaloop.com

Founded in 1999, Karmaloop.com is already the world leader in streetwear fashion on-line. With 750,000 unique visitors a month coming to the site, it is currently ranked 20,239 on Alexa.com (Alexa.com ranks websites). Yahoo is number one on Alexa, and only 20,239 sites worldwide (out of literally billions) get more traffic than Karmaloop.com.

http://www.karmaloop.com

Karmaloop.com retails 50 of the hottest streetwear brands for men and women, ranging from limited edition Adidas to impossible to find brands from the streets of London, such as Boxfresh. Karmaloop.com sells its clothing and other gear to happy customers in over 30 countries.

http://www.karmaloop.com

Karmaloop Boston will feature the same brands as the website, as well as additional brands just in the store. Moreover, several of Karmaloop.com’s existing brands are creating special pieces in limited runs to be sold exclusively at Karmaloop Boston. Karmaloop.com can get its brands to create these fashion treats, including custom “Karmaloop Boston” Puma Sneakers, distressed and intricately stitched pants from Triple Five Soul and t-shirts from design leader Urban Arts, because of its buying power and close relationships in the industry. These unique items will surely garner worldwide attention and make Karmaloop Boston a must-visit destination for any hipster passing through the city.

http://www.karmaloop.com

Some of the brands that will be available at the store are: 2K | Adidas | Arkive | Boxfresh | Brooklyn Industries | Five Four | Fornarina | Freshjive | Goorin Brothers | Gsus | Howe Jeans | In Case | Industry | Jib Hunt | Kreationism | Le Tigre | Lee Riot | Local Celebrity | Lomography | Loop Design | LRG | Members Only | Minx | Modern Amusement | Moss Mills | Nikita | No Star | Obey | Penguin | Poketo | Puma | Soul Rebel | Spiewak | Staple | Stussy | Syndrome | Threadless | Tokion | Triple Five Soul | Ubiquity | Urban Arts | Vintage Vantage | We Clothing | Yo Japan

http://www.karmaloop.com

To browse collections on line, visit the following URL's:

Triple Five Soul http://www.karmaloop.com/vendor.asp?VendorCode=TFS
Industry Clothing http://www.karmaloop.com/vendor.asp?VendorCode=IND
LRG Clothing http://www.karmaloop.com/vendor.asp?VendorCode=LRG
Puma http://www.karmaloop.com/vendor.asp?VendorCode=PUM
Paul Frank http://www.karmaloop.com/vendor.asp?VendorCode=PAU

Magazines: Agenda, Anthem, Beautiful Decay, Boston Architecture, Clear, Fruits, Giant Robot, Mass Appeal, Metro Pop, Nylon, Planet, Play Imaginative, Sportswear International, Street, Streetwear-Today, Surface, Swindle, Tokion, Urb, XLR8R

Karmaloop Boston will also offer a large selection of designer vinyl toys and art from such cutting edge artists such as Shepard Fairey, and Dalek.

http://www.karmaloop.com

The store’s interior is a warm ivory space, brightly lit with a minimalist feel – a perfect canvas against which to display the truly unique design and style of its clothing, art, toys and accessories.

Karmaloop Boston will be more than simply a retail outlet; the store will be a new cultural force in Boston – not only by bringing the best of cutting edge culture to the city, but also by highlighting the artistic work and designs of young artists and by bringing talented and intellectually curious Bostonians together around monthly cultural events. Karmaloop Boston will feature permanent art of Nick Z and Amelie Chabannes, as well as rotate works of other young talent. Nick Z, local artist, graffiti superstar and member of the Super Friends crew (http://www.projectsf.com) and Amelie Chabannes Parisian artist and darling of the Parisian and NY art scenes, (http://www.ameliechabannes.com, http://www.thenewyorkartworld.com/pastIssue/MayEditorial2005.html#review04 &

http://www.visuelimage.com/ch/chabannes/chabannes4.htm) are each bestowing their amazing gifts on Karmaloop Boston in the form of large murals. Karmaloop Boston will also host monthly events revolving around everything from fashion, music, art, architecture and design to political and social issues.

http://www.karmaloop.com

Karmaloop.com, coupled with Karmaloop Boston, will become nothing less than an international streetwear fashion power house. While “fashion power house” and “Boston” are not heard often in the same sentence, with Karmaloop.com’s continued rapid growth and Karmaloop Boston’s opening, this is a combination that just might be heard more frequently in the future!

Keep an eye out for your invite to the grand opening party (late October), which will feature a high profile DJ and core fashion industry representatives from our brands.

http://www.karmaloop.com

Contact:

Greg Selkoe, CEO 617-216-1013

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