PowerOfPixels.com Redefines Pixel Advertising: Offers Innovative and Powerful Brand Building Solution for Marketers
PowerOfPixels.com immerses users in a prize-based, incentive-laden system that encourages them to visit the same sites repeatedly. This repeated exposure helps advertisers build brand awareness and effectively reach today’s budding Internet spenders.
Los Angeles, CA (PRWEB) October 11, 2005 -- PowerOfPixels.com today announced the launch of its revolutionary twist on pixel advertising. Unlike recent services that rely solely on the pixel gimmick to drive ad sales, PowerOfPixels.com redefines the niche market and provides viable marketing solutions to businesses who wish to build brand awareness within the prized Generation Y demographic.
The PowerOfPixels.com system encourages visitors to repeatedly visit advertisers by offering viewers incentives if they find the daily “Hot Block.” If a user clicks the daily “Hot Block,” he or she is entered in a drawing for one of many prizes. Users may also refer friends to increase their chances of winning.
“It’s a like a giant scavenger hunt, except with pixels,” says David Gentzel, the visionary behind the service. “It was our intention to create a fun environment that encourages users to click and explore new sites. Our reward system not only accomplishes this, but it requires individuals to visit the same sites on a daily basis. It is this repeated exposure that allows us to help advertisers build powerful online brands.”
A one week beta run of the site has been nothing short of successful. According to Alexa, the site catapulted to the 18,354th most visited site on the Internet and has delivered click through rates to advertisers of up to 21%.
“This service has been amazing,” exclaims Bryan Joseph, Lead Guitarist for Angels Heart Rock. “We needed to get the word out about our band, and PowerOfPixels.com delivered. Our mailing list is exploding and we have seen downloads of our top songs screaming off of our website.”
PowerOfPixels.com plans to continue to push the boundaries of pixel advertising and will expand its current advertising offerings to include other innovative pixel-based solutions.
Contact:
http://www.powerofpixels.com
310-938-4413
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