Art As Fashion -- California Artist McKenzie Will Showcase Her Sold-Out Oil Painting Series As Clothing Worn on the Red-carpet at the ARTV Awards

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"Oil paintings turned fashion" will be unveiled for the first time at gala black-tie event in Las Vegas.

ARTV Nominated Mixed-media artist, McKenzie, has had huge success with her oil paintings that feature Organic Abstraction in a style described as "Alluvious Chromatism" or Flowing Intense Colors.

McKenzie's brilliantly colored oil paintings have been painstakingly re-produced on silk and made into custom *Haute-Couture' dresses to be worn on the red-carpet at the First Annual Fine Art Awards (ARTV) October 28-29th at the MGM Grand in Las Vegas. This gala affair, hosted by celebrity Cheech Marin, will showcase some of the most talented artists working today.

The new clothing and accessories line has grabbed the attention of many in the Fashion Design Industry. "I have been in the Industry for over 35 years and I have never seen anything so perfectly matched as McKenzie's artwork and the fluidity of the clothing designs. Her oil paintings are "liquid" in both color and painting style. When translated to clothing, the fluid-like paintings emphasize the gentle movement of the bodies underneath. It is a sensual dance of fabric," says Erna Latu, who has hand-crafted one of the dresses.

Using the newest technologies available today, re-creations of paintings can be transferred to fabric with no restriction to the numbers of colors in the design. The latest development of inks, color management software and substrates enable artists to produce wider color gamut and finer printing quality on the fabric. The current general design trends including concepts of shadow, shimmering, translucent, vibration, reflection, moiré, optical, netting, blurring, layering, superimposing, and more can be seen on these printed textiles.

"These creative approaches lead to new trends and design movements. This allows artists like McKenzie to create successful designs which are either avant-garde or commercially viable. A new look of printed fabrics is emerging in the high-end fashion design field and I see McKenzie leading the way," says Erna Latu.

"I am stunned by the response I have been getting!" says McKenzie. "We are hoping to make available a whole line of clothing and accessories by the spring."

For information about manufacturing and distribution opportunities please contact: Bruce Marble at: 904-824-9310

For a sneak peak of the pre-production designs please visit:

The First Annual Fine Art Awards (ARTV) will take place in Las Vegas, Nevada in the Premier Ballroom of the MGM Grand the weekend of October 28th and 29th. The awards ceremony will have celebrity presenters and will be awarding artists in thirteen categories including oils, acrylics, watercolor, muralists, glass, printmaking, sculpture, mixed media, drawing, new movement/media, public art installation, group project, and Artist of the Year. The show will be taped for a future televised airing.

For additional information regarding the First Annual Fine Art Awards or to purchase tickets for the show please visit the web site at:

*Haute couture implies precision in lines "Haute couture consists of secrets whispered from generation to generation," says Yves Saint Laurent. "If, in ready-to-wear, a garment is manufactured according to standard sizes, the haute couture garment adapts to any imperfection in order to eliminate it."

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Steven Rice