Advertising/Public Relations Agency Promotes New York Quality Without New York Prices
Marcomm Group Promotes Creative Marketing Services In a Uniquely Designed Website: marcommgroup.com.
GREAT NECK, NY (PRWEB) October 25, 2005 – Creative advertising and public relations campaigns have been a powerful force in everything from motivating product purchase behavior to electing presidents. New York City agencies are regarded as the standard of excellence in the field but are also among the priciest. Even so, they can’t always promise that their best talent will be handling your account on a day-to–day basis.
Such a situation leaves small to mid-sized clients and independent divisions of larger companies with a dilemma: How to get New York-quality advertising and public relations and top talent service while still addressing budget limits. For some the answer is Marcomm Group, a “near NYC” agency, located 20 minutes away in Great Neck, Long Island.
“We’ve assembled some incredibly talented people with major NYC agency credentials, and the desire to stay on Long Island,” states Bob Lipp, Marcomm Group (www.marcommgroup.com) president. “New York City may be the heart and soul of advertising and public relations, but the brains are just as sharp here in Great Neck.”
Lipp, who was voted “Marketing Executive of the Year” by Long Island Business News and the Long Island Advertising Club, once thought that without a Madison Avenue address, you weren’t really in the business. “It took some time to adjust when I moved the agency closer to my home, but when I was able to invest what was once a ten-hour-a-week commute into giving my clients more of my time, I realized I had made the right choice.
"Today Marcomm Group is the only agency that handles both advertising and public relations for multiple divisions of a major nationwide consumer electronics company, as well as the public relations for some of Long Island’s leading software companies. And Marcomm Group was recently tapped to provide the marketing support and public relations for a launch of a major healthcare website.
“All of these companies were courted by NYC agencies, but in the end it was Marcomm Group--with the talent, the time, and the more affordable services--that won the accounts,” stated Lipp.
Even with all their success, Lipp admits that there are some companies here on Long Island as well as smaller and mid-sized companies throughout the New York area that prefer to take their chances with a NYC agency.
“NYC advertising and PR is great, but it’s not for every client. For those seeking a viable alternative, they don’t have to look further than 20 minutes from Manhattan,” Lipp said.
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