DETROIT (PRWEB) October 31, 2005
Detroit-based Tier-1 automotive supplier and low-volume production king Quality Metalcraft (QMC) is fielding a strong lineup of products at the 2005 SEMA Show in Las Vegas. SEMA is the world’s premier automotive specialty products trade event, attracting more than 100,000 industry leaders from 100 countries.
QMC has again teamed with Overhaulin’ TV star and red-hot L.A. street rod designer Chip Foose to create several new products for this year’s SEMA, including a stamped aluminum hood and scoop for the new Ford Mustang. The Foose-designed Mustang is bound for a limited production run, to be assembled by Texas-based Unique Performance, and will appear at the Overhaulin’ booth at SEMA.
QMC has also engineered and stamped several other Foose-designed parts for Mustang, including chrome-over-stainless front and rear bumper and A-pillar trim pieces, which will show at Booth # 11466.
And the QMC-Foose partnership has teamed again to create an elegant stainless steel roof for one today’s hottest luxury sedans—this time the Chrysler 300 C. The roof will appear on several custom 300s at SEMA, including a wildly customized “300 Royale” from Santini Paint and Bodyworks, which will show at the Chrysler booth.
The roof will also appear with a stainless lower-body kit on a Tommy Z Design 300 at Booth 43743, and on another Tommy Z Design 300 with Ekstensive Metalworks at the DUB Outdoor Display. A Grip Automotive version of the 300 will also feature the Foose stainless steel roof design at Booth # 11856.
“The stainless steel roof recalls the elegance and glory days of the luxury sedans of the ‘40s and ‘50s,” said Michael Chetcuti, president of Quality Metalcraft. “And stainless steel obviously wears better than ill-conceived vinyl tops dealers have offered in the past. I see ‘70s-era Cadillacs on the streets of Detroit, and the stainless roofs still look like new.”
The Mustang and Chrysler 300 projects are part of an ongoing business and creative partnership between Foose and Quality Metalcraft president Michael Chetcuti. In August 2005 a QMC-Foose stainless roof for the Cadillac STS went into production for General Motors and is now being distributed nationwide by Vogue Tyre & Rubber of Mt. Prospect, Illinois.
According to Chetcuti, QMC brings an outstanding reputation with OEM manufacturing feasibility standards—a crucial element in bringing exciting aftermarket designs from mere concept to actual production.
“We’re happy to continue a very creative and productive partnership with Foose Design, to help turn Chip’s brilliant designs into production-ready parts bound for the assembly line,” Chetcuti said.
QMC has a hand in another modern American classic to feature at SEMA, the Ford GTX1 Roadster from Genaddi Design Group, which will show at the Ford booth. Already the builder of more than 40 part numbers for the Ford GT, QMC has done the production intent engineering on the Genaddi concept should it be green-lighted for production by Ford.
QMC has found a niche in its ability to bridge the gap between the fast-paced, dynamic aftermarket world and the more methodical, cost and engineering-conscious world of the big automakers.
The Livonia, Michigan based company is unique in that it is able to build full-service, body-in-white sheet metal from product concept, through engineering and feasibility, and onto production parts, all at the breakneck speed required in the world of low-volume manufacturing.
“It can be extremely difficult to take even the most brilliant design and make it road-worthy to the OEMs, particularly under a tight deadline,” said QMC president Michael Chetcuti. “We were able to help the Genaddi team develop the concept around production feasible processes on all the aluminum componentry in this vehicle.”
“We see a great opportunity to continue to expand our dominance in low-volume production. Working on dynamite projects like this GTX1 with Genaddi Design Group is what gets me excited to go to work each day,” Chetcuti said.
ABOUT QUALITY METALCRAFT INC.
Quality Metalcraft is a leading low-volume parts supplier for international automakers, dealers, and the aftermarket. The company specializes in providing unique design, engineering, tooling, and sheet metal products that keep vehicles fresh and exciting. Information is available by calling 734.261.6700 or by visiting http://www.qualitymetalcraft.com.