Free Online Customer Research For Tayside Businesses

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Dundee-based web solutions company, Tayfusion, is offering a free consultation and online customer research survey, including competitor analysis and website review, to all businesses within the Tayside area.

Broughty Ferry-based web solutions company, Tayfusion, is offering a free consultation and online customer research survey, including competitor analysis and website review, to all businesses within the Tayside area. The new service has already proved popular with several local businesses including Piperdam Golf and Leisure Resort. Piperdam has seen its bookings increase by a staggering 110% only two months after having their site assessed and redesigned by Tayfusion.

Paul McDonald, Tayfusion Managing Director, explained the merits of the service, and puts good business sense down to good web sense. “A company’s website isn’t just an information point for clients or potential clients; it’s a key marketing tool that if, used correctly, can be the difference between securing business and losing it to a competitor.”

“Many local companies are looking to increase their competitive advantage through the use of e-business, but fail to realise their full potential either through a lack of resource or misunderstanding of the opportunities available to them. Through a combination of customer research and expert analysis and guidance from our team, we are looking to facilitate change within the local business community, enabling companies to make an informed decision regarding the adoption of e-business as a core business strategy and assist in the successful delivery of that strategy.”

Tayfusion is also looking to build up a bigger picture of how local businesses are performing nationally, and indeed, internationally when it comes to customers’ online perceptions. “We want to assess how local business is performing within the broad arena of the Internet,” continued Paul. “Once we understand the challenges faced by local industry sectors, we can develop a blueprint from which to facilitate economic growth.”

Other local companies who have used Tayfusion to help boost their business with site redesigns include solicitors Allan J Baillie; media brokers Precision Media and the Carnoustie Links Hotel.

Contact Tayfusion for your free online research survey on 01382 778931, or visit the website at http://www.tayfusion.com

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Paul Mcdonald
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