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Blogging to Build a Better Business: Teleseminar Teaches Entrepreneurs How
Blogging has been receiving mixed reviews in the traditional press. Although many companies have embraced the blog phenomenon, apparently the power of blogging is threatening to some larger companies and even to a few major publications. Most recently Forbes Magazine attacked the blog following and bloggers themselves in the November 2005 issue. In online marketing circles, experts continue to praise blogging as an excellent tool to help businesses – especially small businesses – succeed. On November 17th, www.RemoteProfessionals.com will offer a teleseminar to help entrepreneurs begin their own business blog.
Dunnville, KY (PRWEB) November 5, 2005 -- Starting a business blog can be daunting. A properly planned and managed blog will encourage better search engine optimization, a more personable Internet presence and will provide a forum to exhibit industry expertise to a small company’s target audience.
Writer and Internet marketing specialist Angela A. Parker, of WickedWordCraft.com will be the guest presenter for RemoteProfessionals.com’s first in an ongoing series of teleseminars on topics of particular interest to small business owners. The presentation, “The Business of Blogging: Internet Marketing Advantages of Being a Pundit” will outline the basic steps to creating a blog, will discuss the advantage of a blog, and will help entrepreneurs implement a blog of their own.
The seminar is offered free of charge to RemoteProfessional.com members and is open to the general public, space permitting, for a nominal fee.
“The goal of a business blog,” says Parker, “is to reach your intended audience, your ideal client and to give them the information they seek in an easy-to-digest format. It should be conversational and entertaining and should help your audience see you as both a ‘real’ person and as an expert in your field.”
The seminar is specially designed for outsourcing professionals, real estate agents and other small business owners. It will offer information and tips on starting a first time business blog, how to avoid some of the most common pitfalls for new bloggers, and will discuss how to use existing blogs to help boost your marketing – without spamming.
Parker uses her blogs – WickedBlog.com (a business blog) and WickedTreo.com (a special interest blog) – to inform and entertain her visitors on topics including Internet marketing, technology, writing, entrepreneurial pursuits, and occasionally topics including politics, parenting and people in society.
“One of the biggest disadvantage of doing business on the web,” says Parker, “is overcoming the geographic separation, the feeling of being unknown by your clients and customers. Blogging helps to bridge that gap and helps to strengthen it even beyond traditional business relationships. Potential clients get to know who you are, what you know and how you can help them.”
For more information on the teleseminar or to reserve a spot for November 17th, at 1:00 p.m. EST, visit www.RemoteProfessionals.com or call 888-890-8226.
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