CUnet Chosen to Manage Pay Per Click Campaigns

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CUnet, a leader in the Educational Marketing and Managed Services Industry, announced that its Search Marketing Division has been chosen to manage PPC marketing campaigns for Virginia College, National American University, Florida Career College, and Expression College for Digital Arts.

CUnet, a leader in the Educational Marketing and Managed Services Industry, announced that its Search Marketing Division has been chosen to manage PPC marketing campaigns for Virginia College, National American University, Florida Career College, and Expression College for Digital Arts.

CUnet’s ability to streamline and maximize search engine advertising efforts allows them to develop efficient and optimized pay per click marketing campaigns which drive performance to ensure solid conversion rates. CUnet’s Search Marketing team’s managed campaigns encompass Keyword Research, Ad Copywriting, Bid Management, and Trademarked Keywords Bidding Policy Enforcement, all the while focusing on client’s high-level business goals.

CUnet’s PPC management experience is proven by the distinctions awarded to them by Google and Yahoo. Cunet has successfully completed both the Qualified Google Advertising Professional program as well as the Yahoo! Search Marketing Ambassador program. Both certification programs involve lengthy training curriculums and comprehensive exams covering a range of concepts - from elementary to advanced. Additionally, to qualify for the Google Advertising Professional certification, candidates must demonstrate effective management on Google AdWords accounts from campaign setup to management.

Both certifications allow CUnet to build on their expertise with comprehensive web-based training and resources, enabling them to better serve their clients. As more companies turn to search engine advertising, the Pay Per Click marketplace has become very competitive. For those companies that may not have the resources to manage their own advertising accounts, hiring a seasoned company, like CUnet, will help save them time and maximize their ROI.

“Providing managed PPC services to our clients is a natural extension of our VLMS managed services,” said Tom Ferrara, CEO of CUnet. “Our technology provides schools with the hub for their interactive lead generation and vendor management. From there we simply add the spokes of the wheel with the additional services needed by the school.”

About CUnet:

New Jersey based CUnet, has solidified its reputation as a leader in the Educational Marketing and managed services industry. CUnet currently provides over 1,000 campus and online schools with performance-based Educational Marketing, lead generation, and vendor management services. Leveraging the flagship portal, http://www.CollegeandUniversity.net, along with over 1,300 media driven Education Channels it powers for geographically targeted TV networks, radio networks, newspapers, and career portals, CUnet has become the destination of choice for schools seeking branding, lead generation, and student recruitment. The CUnet network of education portals has a reach of over 1 million unique education seekers each month.

For more information please contact CUnet at http://www.cunetcorp.com/contactus.asp or 201-560-1676.

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Tom Ferrara
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