Tool King Launches New, Enhanced Web Site to Provide Advanced Features, Added Customer Services

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As one of the largest distributors of name brand tools worldwide, Tool King has developed its new Web site to offer its customers greater security, faster content delivery and advanced search and navigation features.

Tool King, LLC., a Top 50 Internet Retailer Web site and a former Inc. 500 company launches new state-of-the-art Web site that will offer customers greater security, faster content delivery and advanced search and navigation features.

Tool King’s new Web site offers features that provide greater value for their customers. Customer reviews, similar item suggestion and the ability to compare items side-by-side are features that will help customers choose an item that best fulfills their needs.

“A customer may be looking at a planer made by Manufacture X, see a better deal on a refurbished model by Manufacture Y, compare the two items side by side, read reviews and make a more informed buying decision,” says Ali Mughal, VP of Technology at Tool King.

Other features will be implemented over time to assure reliability. Gift wrapping, guided product tours and virtual catalog will give customers more flexibility in how they shop. In addition, Tool King has implemented an easy-to-use customer feedback feature on every page to gauge response to new implementations and immediately correct any problems that arise.

Tool King is adding several new payment options to service a wide range of consumer demands including: Bill Me Later®, PayPal® and Western Union. Bill Me Later® allows customers to purchase an item without a credit card and offers the flexibility to pay the entire balance without additional charges or to pay a portion at a time with regular interest charges. Bill Me Later® offers “zero fraud liability,” meaning customers are not responsible for unauthorized charges – an advantage to growing number of customers wary of purchasing items over the Internet.

Some of the most valuable features of the new site are the least obvious: a new search feature uses proprietary software to provide customers with more relevant results even if they misspell a word. In addition, the new Web site is also faster, page bulk has been reduced and content delivery optimized for faster loading times with less clutter.

Tool King is one of the largest distributors of name brand tools worldwide. All of Tool King’s operations, marketing, and fulfillment duties are efficiently handled in-house from a single location in Lakewood, Colo.

For More Information:

Tool King, LLC

11111 W. 6th Avenue Denver, CO 80215

http://www.toolking.com
Phone - 303-963-4515

Fax - 303-963-4512

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Don Cohen
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