'Metric Revolution': Top Custom Motorcycle Builders in the Nation Compete on First Nationally Televised Metric Biker Build-Off; http://www.metrictv.com

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The producers of the “Metric Revolution”, an exciting new reality TV series, announces the names of 10 Cruiser, 10 Sportbike, and 4 Rookie builders chosen to showcase their unique ability to create radical custom “metric” motorcycles right before your eyes!

Multi-Media Marketing & Production, Inc. has launched the first ever all “metric" biker build-off. Premiering in 2006, this national television series will provide American viewers the first ever exciting behind the scenes look into the world of the “custom” metric motorcycle industry. By combining Japanese, Italian, British, and German import motorcycles, this evolution will modernize the word “metric” into a household name.

The “Metric Revolution” (http://www.metrictv.com) will follow 20 professional builders and 4 rookies to their home towns to provide a revealing insight into each contestant’s life and personality. The American audience will watch the trials and tribulations of each builder as they convert a stock metric motorcycle into "one-off" customs while competing for thousands of dollars in grand prizes. National Television viewers will be able to participate in interactive voting for their favorite contestant. “We are going to bring you the “American Idol” of biker build-offs!” stated Danielle Spandau, Executive Producer of “Metric Revolution”.

Cruiser Division:

Andy Manna, “Viking Motorcycle Co.”, Antonio Renzi, “Modesto Customs”, Brad Ruel, “The Wrench”, Don Gray, “Don Gray Customs”, Doug Keim, “Creative Cycles”, Jaxon Fyffe, “Wildcard Customs”, Mike Dusold, “Dusold Designs”, Mike Stafford, “MGS Custom Bikes”, Sam Nehme, “Broward Motor Sports”, Todd Anglani, “Afterhours Cycles”

Sportbike Division:

Adam Canni, “Canni Designs”, Carlos Navarro, “Carlos Custom Sportbike”, Dean Kawczak, “LBF Customs”, Dennis Vazquez, “Pit Stop Motor Sports”, Jason Sapp, “C&S Customs”, Jim Ballard, “Parts/ Chrome Unlimited”, Mike McCoy, “McCoy Motorsports”, Nick Anglada, “Custom Sportbike Concepts”, Robert Fisher, “Roaring Toyz”, Stephen Kehler, “TOCC”

Rookies:

Carl Stephens, Dana D’Oench, Ray Neff, Thomas Graves

Co-hosts John Vaughan-Chaldy and Jessica Prokup will provide a peek into the evolution of the Metric Revolution. “This industry is just bursting at the seams!” states John Vaughn-Chaldy. The first episode of this 13 week series was taped during Biketoberfest 2005 in Daytona Beach, FL, and the final custom builds will be unveiled during Bike Week 2006. Sponsors include 2 Wheel Tuner, American Suspension, Amsoil, Avon Tires, Baron Custom Accessories, Boogey Lights, Cruiser Customizing, Ego Tripp Wheels, J & P Cycles, MAX Cycle-Royal Purple, NGK Spark Plugs, Road Bike Magazine, RC Components, and RWD. Sponsors will be able to integrate their products right into the actual television series. Get ready to hold onto the ride of your life!

For information on press and media, contact:

Jennifer Brockway

561.482.9370

For information on programming and advertising, contact:

Scott Schopenhauer

561.482.9370

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