MarketingSherpa Publishes Buyer's Guides for Email Marketers and Email Newsletter Senders: Independent Deliverability Auditing Firms Included
Today MarketingSherpa published two new Buyer's Guides today -- Buyer's Guide to Email Service Providers 2006 and the companion report, Buyer's Guide to Independent Email Deliverability Firms. 85 email marketing services and nine email deliverability audit services are profiled. For complete details go to sherpastore.com/store/page.cfm/2003
Warren, RI (PRWEB) November 17, 2005 -- MarketingSherpa released two new Buyer's Guides today -- Buyer's Guide to Email Service Providers 2006 and the companion report, Buyer's Guide to Independent Email Deliverability Firms. More details at http://sherpastore.com/store/page.cfm/2003
The Buyer's Guides are designed to help marketing and publishing professionals select the right email service providers (ESP) for their needs, and judge email deliverability by using a third-party firm. The Guides assist marketers:
1) Easily compare and contrast 85 email services offered by 64 vendors to North American email marketers
2) Create a short-list of the ESPs for any budget featuring the services considered mission-critical (such as RSS feeds, Web analytics integration, and/or email design and strategy.)
3) See who hundreds of named clients from AARP to Ziff Davis use to send their email newsletters and marketing campaigns. (Complete list of named clients is available at http://sherpastore.com/store/page.cfm/2003 )
4) Determine appropriate pricing, and weigh the in-house versus outsourcing dilemma.
5) Hire an independent third-party deliverability firm to doublecheck ESP vendor delivery claims prior to making final vendor selection.
The following email vendors are profiled in MarketingSherpa's 290-page Buyer Guide to ESPs:
Accucast
Admail.net
Applied Information Group
Blue Sky Factory
BlueHornet Networks
Bluestreak
Boomerang
Broadwick Corp.
Bronto Software
Campaign Monitor
CheetahMail
Click Tactics
COG1
Constant Contact
Convio
CoolerEmail
Delivra
Digital Connexxions Corp.
DoubleClick Email Solutions
EchoMail
eLawMarketing
EmailLabs
Emma
Epsilon Interactive
eWayDirect
ExactTarget
FireDrum
Fishbowl Marketing
GOT Corporation
Groundspring.org
Harte-Hanks Postfuture
IMN Inc
Informz
Innovyx
Internet Production
iPost
JangoMail
LaunchFax.com
Listrak
L-Soft international
Lyris Technologies
MailerMailer LLC
Mansell Group
Mediaplex
NetLine Corporation
NetNewsdesk.com
nTarget
Premiere Global Services
Proximity Marketing
Quris
Responsys
Savicom, Inc
Sevista
Silverpop
SKYLIST
SmartSource Corporation
Sparklist
STE Corporation
SubscriberMail, LLC
TailoredMail
Topica
Twelve Horses
VerticalResponse
WhatCounts
Yesmail
In addition, the following independent email deliverability vendors are profiled:
DeliveryMonitor.com
eDiagnostix
EmailReach
Habeas
IADB Email Senders Accreditation Program
Lyris EmailAdvisor
Pivotal Veracity
ReturnPath
Socketware
Review copies of both Buyer's Guides are available to accredited press, writing for related publications by contacting customer service at (877) 895-1717. More information, including table of contents are available at
http://sherpastore.com/store/page.cfm/2003
About MarketingSherpa, Inc.
MarketingSherpa is a research firm publishing a wide range of Benchmark Guides, Buyer's Guides, and How-to Reports plus a 500+ Case Study Library. Praised by The Economist, Harvard Business School's Working Knowledge Site, and Entrepreneur.com, more than 173,000 advertising, marketing and PR professionals read MarketingSherpa's publications every week. Visit the award-winning site http://www.MarketingSherpa.com.
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