City of Cincinnati Set to Improve Snow Removal Services through Navtrak’s GPS-based Fleet Management Solution

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Cincinnati’s virtual shutdown during “Great Snow of Christmas ’04” prompts city officials to look at high-tech solution to managing weather emergencies.

Cincinnati’s virtual shutdown during the “Great Snow of Christmas ’04” prompted city officials to look at a high-tech solution to managing weather emergencies.

“People didn't want to hear we were there (clearing the streets) -- well, it didn't look like we were there.” These words from Cincinnati’s Director of Public Services Daryl Brock, describing the city’s response to the virtual shutdown resulting from the “Great Snow of Christmas ’04,” ultimately convinced the City Council's Neighborhood and Public Services Committee of the need to invest in a GPS-based tracking solution for its 110 snow plows and supporting vehicles.

Now, as another winter season rapidly approaches, the city of Cincinnati is much better prepared for the onslaught, thanks to their recent implementation of a GPS-based fleet management solution from Navtrak, Inc.

After Brock’s report, Councilwoman Laketa Cole, suggested implementing a global positioning system (GPS) solution to track the city’s vehicles. She researched the available solutions on the market, and decided to go with Navtrak, a recognized leader in GPS-based fleet management technology based in Salisbury, Maryland.

Navtrak came to the city’s aid with its powerful suite of mapping and reporting tools, which will enable the city’s dispatchers to see, in real-time, where each vehicle is located at the click of a mouse. Dispatchers can then route vehicles as needed to critical areas, and view reports on how long each driver spent clearing a particular area. By analyzing the data, Brock and his department can execute better strategies to clear Cincinnati’s streets with maximum efficiency during a weather emergency.

About Navtrak:

Navtrak is the industry leader in the development of GPS fleet management solutions, providing scalable, cost-effective vehicle monitoring and mapping solution for municipalities, and service industries, including emergency response, contracting, construction, food service, landscaping, HVAC, fuel delivery, plumbing and more. Navtrak’s Street Suite™ software has received national recognition from users, industry experts and media for being the most powerful, comprehensive and intuitive fleet monitoring, mapping and reporting solution on the market.

Navtrak Inc. is headquartered in Salisbury, Maryland, with regional sales and service operations throughout the United States. There are currently more than 14,000 vehicles on the road utilizing the Navtrak fleet management solution.

For more information, visit Navtrak online at or call 800-787-2337.


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Rod Whisner
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