Brand Your Company and Stand Out From Your Competition
Vancouver based branding entrepreneur creates first seven day branding system (www.brandityourself.com). Learn the power of branding that is utilized by every major company.
Vancouver, (PRWEB) December 10, 2005 -- Brand It Yourself is the first step by step brand strategy kit designed to educate both upstart entrepreneurs and established businesses on the effectiveness of their brand and their business. Fully conceived of, written, recorded, and directed by Vancouver based branding and marketing expert manager James Faulkner, the Brand It Yourself system is poised to become an industry standard when conceiving of company branding opportunities.
James Faulkner is the Director and Principle of Faulkner Brand, a Vancouver B.C based marketing and branding firm, which has designed and managed branding campaigns for some of North America’s largest companies. Faulkner’s love affair with branding began at age 15 when he started his own clothing line. Today, Faulkner Brand’s client list includes the instantly recognizable and internationally distributed line of Lush cosmetics, top real estate firm Century 21, Qtrade, and Pets Mobility, to name a few. Brand It Yourself is Faulkner’s latest venture; a full branding kit that teaches the fundamentals of successful brand based thought. Although brands are technically intangible, Faulkner sees the understanding of branding to be one of the most important facets of a company’s success.
“Most people who start up their own small businesses make common branding mistakes.” observes Faulkner, who hopes his Brand It Yourself system will aid in upstart businesses putting their best identity forward to current or potential clients. Faulkner bases much of his own branding strategy on what he identifies as ‘Touch Points’: when a consumer sees, hears, touches and feels a brand. “To understand touchpoints is priceless, and through them it is possible to influence and steer your brand to be effective and profitable,” says Faulkner.
Brand it Yourself comes complete with seven audio cds and a brand worksheet designed to teach business owners how to take apart, examine, and then reassemble their brand. “Brands are beacons that assist consumers in making decisions…if you exist then you are branding” says Faulkner. Through the Brand It Yourself 7 day system, business owners will learn about touch points and how to utilize them for success, as well as insider information on key components that make up a comprehensive and effective marketing and branding campaign.
Brand It Yourself is the first system of its kind and the only program that gives consumers an inside track into the thoughts of one of Canada’s most established brand managers. Faulkner admits, “If I can tell business owners all the things they need to know in order to enable their customers to identify with their brand, then I am providing an invaluable service.”
Media contact: To schedule an interview or for more information please contact Shannon Heth, 604.897.1808 - www.brandityourself.com
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