The Bundle Up campaign has a fun winter theme, so offering a ski trip sweepstakes seemed to be a natural way to increase excitement about the offer
St. Louis, MO (PRWEB) December 14, 2005
Charter Communications, Inc. (Nasdaq:CHTR) announced today the beginning of a sweepstakes offering a ski trip for two to Jackson Hole, Wyoming in conjunction with its “Bundle Up” campaign. One lucky winner, and their guest, will win airfare for two to Jackson Hole, accommodations at the Jackson Hole Resort for five days/four nights, lift tickets for three days, and transportation to and from Jackson Airport. To register for the sweepstakes, individuals can visit charter.com.
The Sweepstakes is part of Charter’s Bundle Up campaign, which promotes the benefits of combining Charter High-SpeedTM Internet and Charter DigitalTM video services. Bundle Up offers a 30 percent discount for new customers who sign up for Charter’s high-speed Internet and digital cable services by December 31, 2005. The offer also includes three free months of HBO®, Cinemax® and STARZ Super Pak®, and installation is waived when customers sign up for a recurring payments option. For more information about the Bundle Up offer, visit charter.com.
In addition to the sweepstakes, Charter is promoting the Bundle Up campaign with online ads and a Web site featuring an easy going polar bear and a high-strung penguin. “The Bundle Up campaign has a fun winter theme, so offering a ski trip sweepstakes seemed to be a natural way to increase excitement about the offer,” explained Jeff Cox, Charter vice president of sales channels.
The sweepstakes began last week and will run through January 31, 2006. For more information about the sweepstakes, including registration and official rules, visit charter.com. No purchase is necessary to enter or win.
About Charter Communications
Charter Communications, Inc., a broadband communications company, provides a full range of advanced broadband services to the home, including cable television on an advanced digital video programming platform via Charter Digital™, Charter High-Speed™ Internet service and Charter Telephone™. Charter Business™ provides scalable, tailored and cost-effective broadband communications solutions to organizations of all sizes through business-to-business Internet, data networking, video and music services. Advertising sales and production services are sold under the Charter Media® brand. More information about Charter can be found at charter.com.
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