Firefly Magic Firefly Lights go to Broadway

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Constructive Display of New York selected Firefly Magic™ Firefly Lights for use in their latest display system for Macy's Department Store located on Broadway in New York.

The famous Macy's Department Store, host of the annual Macy's Thanksgiving Day Parade in New York, is featuring Britney Spears new fragranceFantasy in their 6 grand windows that face Broadway, plus two adjacent windows. Each of the windows depicts a magical woodland scene, including the flashing, flickering, and fading of over 200 Firefly Magic™ Firefly Lights throughout the displays.

"Firefly Magic™ Firefly Lights were selected because of their very realistic and lifelike mimicry of real fireflies in nature." Paul Zacharek of Constructive Display headed the project and was looking for a realistic recreation of fireflies in the woods. The result seemed to please the thousands of people that walk by the Macy's Broadway windows each day.


Founded in 1979, Sigma Two Industries has specialized in the design, manufacture, and installation of low voltage lighting and communication systems for both commercial and residential locations.

Patent pending Firefly Magic™ Firefly Lights use high technology microchips to accurately program each individual firefly to flash, flicker, and fade exactly like the real fireflies in nature.


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Kimberley Roberts
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