The Smart Circle™ Partners With Industry Expert To Create Highly-Motivating Compensation Plan

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Dan Jensen, world-renowned corporate compensation expert, develops industry-leading plan for leader in referral marketing.

The Smart Circle™, the dominant force in referral marketing worldwide, announces a new partnership with the leading expert in compensation plan development for the direct selling industry to create a comprehensive plan that benefits current and prospective direct sellers. Following a thorough training seminar in April of 2005, The Smart Circle’s management team has been working with Dan Jensen to roll out one of the most lucrative compensation plans in the direct selling business.

“The Smart Circle has really done their homework on the compensation program which, when rolled out, will result in one of the most competitive plans in the business,” said Jensen. “Their products and high-payout compensation plan were designed to maximize short and long-term profit opportunities for direct sellers while ensuring the company’s long-term growth and viability.”

The Smart Circle’s new compensation plan will provide direct sellers with the opportunity to earn some of the highest payouts in the industry. From direct selling training and ongoing mentorship programs to partnerships with top-level brands, The Smart Circle makes it easy for direct sellers to attain top level compensation.

“Because Smart Circle Cards are truly unique products within the direct selling business, there is no existing model from which to pattern the development of the compensation plan,” said George Graffy, president and CEO of Smart Circle International. “That’s why we joined forces with the most recognized consultant in the industry to implement an unbeatable new compensation infrastructure.”

Jensen is the founder of Jenetek Direct Sales Consultancy and the founder of Jenkon, a leading direct selling management software system. He has served as a resource to the direct selling industry since the late 1970s and is regarded as a leading expert in compensation plan development for direct selling. More information about Jensen can be found at

The Smart Circle’s compensation plan is slated to roll out in early 2006.

About The Smart Circle

Established in 1989, The Smart Circle is the dominant force in referral marketing worldwide and the only company that offers complete coverage of the United States and Canada. Major companies turn to The Smart Circle to build traffic, enhance brand loyalty, fill unused capacity and generate new customers. The Smart Circle reaches consumers face-to-face through their community marketing networks which include the Public Sales Network, Private Sales Network and Fundraising Network to distribute promotional certificates on popular products and services on behalf of advertisers. More information about The Smart Circle is available at [The Smart Circle, [Smart Circle International, and [Smart Circle Fundraising are trademarks of Smart Circle International, Inc. These trademarks should not be confused with Smart Circle, a United Kingdom company, Smart Circle Germany, or Smart Circles, a Centrex product.


Amanda Borichevsky


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Amanda Borichevsky