New Service Stops Telemarketing Calls

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Capture the Call's New Software Decreases Business to Business Telemarketing Calls.

Capture the Call's software has detected and documented a 32% increase in business-to-business telemarketing calls to its customers over the past year. Without the protection that consumers enjoy as a result of the National Do Not Call Registry, businesses are left holding the telemarketer's bag.

What many businesses don't realize is that there are virtually no laws in place that govern telemarketing phone calls from business to business. As a matter of fact, even the common practice of verbally telling a telemarketer to stop calling does not prevent telemarketers from continuing to call. This is fast becoming an expensive and frustrating situation for businesses all across the country. To meet the needs of business by reducing the expense of answering telemarketing calls, we have developed a two-pronged solution.

First, a new feature has been added to the Capture the Call Service. Branded the CallCap BlackList™, this feature allows our customer's to quickly and easily identify telemarketers and permanently block any future calls that they might try to make. In effect, our customer's, working together as a community, identify telemarketers and block their calls for one another. As the CallCap BlackList™ grows, the negative effects of B2B telemarketing are further reduced.

Secondly, we have taken the dramatic step of releasing the CallCap BlackList™ free to the business community so that all businesses may benefit from their works. Published as a continuously updated RSS feed, any business can download and implement the CallCap BlackList™ RSS Feed by visiting http://www.callcap.com.

About Capture the Call

Capture the Call (http://www.capturethecall.com) is a licensee of CallCap. We are one of the primary sales arms of this impressive technology. CallCap is the leading industry innovator for telephone-based call measurement services (CMS) serving all major markets in the United States, Canada, and Puerto Rico. Our cutting-edge national telecom network gives advertisers the ability to track, analyze, and improve response to advertised local and toll-free numbers. Capture the Call in partnership with CallCap has documented a 40% increase in prospect to customer conversion ratios as a result of their service. Our leadership is committed to maintaining their technological lead through constant innovation, integration and research and development. CallCap has no equal in today’s CMS marketplace.

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Ken Charles