Affiliate Marketing Sees 30% Growth in 2005 - Online Marketers Thrilled With CPA Advertising
Offering results with a controlled CPA (cost per acquisition) as well as continuous exposure to a targeted audience, affiliate marketing is quickly becoming the number one tool for online advertisers.
(PRWEB) December 22, 2005 -- In the continuing search for control over marketing costs, online advertisers are discovering the benefits of Affiliate Advertising. For the past few years Pay-Per-Click, banner and search engine advertising have been the method of choice.
Unfortunately, seeing results through Pay-Per-Click advertising can be uncertain and in competitive markets very costly. Advertisers continually have to track the word or phrase they are bidding on and increase the amount they are willing to pay in order to stay competitive. This is a very time consuming process with an ever-changing Cost per Acquisition or CPA.
In order to stay profitable advertisers must find a way to make their presence known on the internet at a fixed cost. Affiliate advertising is quickly becoming the solution to this important dilemma. Advertisers offer a set price per sale or lead to webmasters or publishers who place a text link or banner ad on one or more pages of their site. When a user visits the site, clicks on the link and purchases the product or fills out the form, the webmaster or publisher is paid for the lead or sale. For advertisers, being able to set their own price for leads or sales gives them more control over their advertising budgets. This creates the ability to reach new markets at a lower cost than through PPC.
By offering a fee or commission that is attractive to webmasters, advertisers are able to build relationships with sites that have targeted traffic. High traffic sites with themes complimenting the advertiser’s product or service generates quality leads, a higher number of sales and in some cases repeat sales. Rather than constantly competing for the top spot on the search engines, an advertiser knows they will always be listed on the publisher’s site reaching the target audience each time they visit the site. Motivated publishers can also promote an advertiser’s offer using email campaigns giving the affiliate advertiser additional exposure and generating revenue for both the advertiser and the publisher.
LeadFlash.com is an affiliate advertising network that specializes in affiliate marketing and lead generation solutions. “Advertisers are tired of playing pay per click arbitrage games and the constant algorithm changes in the search engines. They need a fixed cost solution, and the LeadFlash Network provides that service to them.” states John Dalton, Marketing Director of the affiliate marketing company. “Affiliate advertising saw a 30% increase over the last year, and will continue to grow exponentially.”
Advertisers utilizing an affiliate marketing campaign are reaping the benefits of a fixed CPA and a continually growing exposure to a targeted audience making affiliate marketing the wave of the future for online marketers.
About LeadFlash
Located in Delray Beach, FL, LeadFlash is a performance based advertising network that puts our affiliate publishers first. Our experience and understanding across various financial industries, such as cash advance loans, credit repair and debt consolidation, have helped us to recognize the highest converting offers providing publishers with the maximum potential revenue. For advertisers, LeadFlash will solve your customer acquisition needs while avoiding the increasing costs of both traditional and new media. With LeadFlash, you are now able to grow your business at a fixed cost, lowering your advertising expenses and increasing your customer base. We operate the highest quality network of lead generating websites and can customize a solution that fills your specific needs.
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