EVTV1 Signs its 250th Vidsense Video Affiliate

The video portal EVTV1.com announced today that its video affiliate network has surpassed an important milestone by signing up its 250th website. EVTV1 is one of the fastest growing video portals online and extends its reach through a proprietary syndication program called Vidsense™.

Mokena, IL (PRWEB) December 24, 2005 -- The video portal EVTV1.com announced today that its video affiliate network has surpassed an important milestone by signing up its 250th website. EVTV1 is one of the fastest growing video portals online and extends its reach through a proprietary syndication program called Vidsense™.

EVTV1’s Vidsense™ places its proprietary player onto websites and matches the streamed content with the website’s content. Pre-roll :15 commercials run prior to the streamed content. VP of Network Recruitment, Tom Zegar stated,

“While EVTV1.com is growing by leaps and bounds as a portal or video destination site, it is becoming more and more apparent that the particular website is becoming less important due to content becoming more portable. What this means is that we are placing emphasis on making our content available on ANY website and ANY device. The content is the carrier wave for the advertising, wherever one finds the content.”

Vidsense™ is a proprietary methodology and player to syndicate content onto any website. In addition to receiving streamed content that matches website content, revenue is shared with the website from the advertising generated in the pre-roll. EVTV1 has 18 different content channels that can be streamed to websites. Content channels range from comedy and history to bizarre and self-help. Zegar continued,

“We understand that more and more companies want to extend the reach of their content. Advertisers are becoming savvier as they understand that creating an emotional connection with the viewer through content is the future and the consumer decides where he will consume the media. While we are happy that traffic to EVTV1.com is growing, we also know that if someone wants to download our video clips and put it on an iPod, that is fine with us as well. Vidsense™ not only allows viewers to watch video clips when they want to, it allows them to watch it WHERE they want to.”

For more information contact:
Mary Kolacki
Penn Media
708-478-4500 x 109

About Penn Media
Penn Media is a media company offering online advertising solutions through many platforms. These include e-zine advertising, contextual per click advertising as well as streamed video pre-roll advertising. Penn builds relationships through content. For more info, visit http://www.pennmedia.com

EVTV1 (www.EVTV1.com ) is a wholly owned subsidiary of Penn Media and is one of the fastest growing video portals online featuring 20 channels of content with thousands of clips ranging from :60 to three minutes. All of EVTV1 short video clips on demand are free and are 100% ad supported.

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