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All Press Releases for May 24, 2005 Subscribe to this News Feed      
 

Discount Golf Clubs Still Cheap, But At What Price?

A successful shopping and playing experience depends on getting the right supplier.

(PRWEB) May 24, 2005 -- For people unwilling or unable to pay premium prices for a brand golf club, buying discount clubs online offers a promising alternative.

But would-be buyers face three key questions:

Am I getting a good price?
Am I still getting a quality, modern club?
And am I dealing with a reputable supplier?

Discount Golf Clubs World - http://www.discount-golf-clubs-world.com/ - tackles these issues on behalf of the consumer.

According to an informal price review conducted by the site, discount clubs currently sell online for 50-75% less than their branded equivalents. Discount titanium drivers, for example, retail for around US$99, with typical brand drivers costing up to US$400.

But is that at the expense of quality?

According to the site, it largely depends on the source. Reputable discount manufacturers and retailers are more likely to offer clubs made from the same materials (and utilizing similar design innovations) as their more expensive, branded counterparts.

"Take the three big club trends in 2005, for example: hybrids, movable weights technology and larger clubheads in drivers." says Mark Brownlow, the owner of Discount Golf Clubs World. "The top discount club suppliers already feature all of these in their new offerings for the current season."

The lower prices come primarily from savings on marketing and endorsement costs.

The main issue for golfers is then to ensure they're purchasing from a reputable source. "Because the right source guarantees you value, quality and a decent shopping experience," notes Brownlow.

Equally, the wrong source can land you with a poor quality club, or in the worst case even a counterfeit one.

So how do you identify a "reputable source?" Brownlow says it's largely a question of common sense.

"Reputable retail websites are very clear about what they're selling. They won't try and mislead you. They'll have extensive custom fitting options and advice -- either online or through a customer service number -- and offer full shipping information, money-back guarantees and warranties."

Most importantly, he says, see what the company has to say about themselves. A strong warning sign is when a site hides the company address or business details; the more information you get about the company, its staff and its operations, the more comfortable you can feel.

"If a company's sold many thousands of clubs over a period of years, you can be fairly sure you're in good hands," says Brownlow.

For more detailed advice, see http://www.discount-golf-clubs-world.com

About Discount Golf Clubs World:
Established in 2002 as an autonomous offshoot of the GolfStarsOnline.com golf hub, Discount Golf Clubs World examines the pros, cons and characteristics of discount (clone) golf clubs. It also provides advice on how to evaluate an online golf store from a customer perspective.

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Mark Brownlow
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