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All Press Releases for June 13, 2005 Subscribe to this News Feed      
 

‘Ornament and Crime - Rena Tom Launches Fall 2005 Jewelry Collection

Necklaces, earrings and bracelets are available in decorative or spare styles--giving women two distinct ways to accessorize autumns' Russian embellishment, contemporary minimalism, and other fashion trends.

Brooklyn, NY (PRWEB) June 13, 2005 -- New York-based designer Rena Tom announces the premiere of her fall 2005 jewelry collection. Necklaces, earrings and bracelets are available in decorative or spare styles--giving women two distinct ways to accessorize autumns' Russian embellishment, contemporary minimalism, and other fashion trends.

This season, Rena Tom's jewelry takes its stylistic cue from views expressed in Bauhaus-influencing Austrian architect Adolf Loos' seminal essay "Ornament and Crime." The essay, which covers concepts that also led to Modernism in architecture, suggests that it's a crime to waste the effort needed to add ornamentation (to jewelry, for example) when the ornamentation would cause the object to soon go out of style.

You Decide
Rena Tom neatly evades the Ornament vs. Crime" debate and declares a democratic view, instead creating for Fall 2005 not one but TWO ingenious jewelry collections, each allowing you to choose, mix and match your own look from very different points of style:

Ornament--for those who desire pretty, decorative, colorful pieces;
Crime--for those who crave spare, sleek, timeless, everyday designs.

Rena continues to explore materials such as colored leather, crocheted wire, and polished ebony wood in her work and is as well introducing limited-edition 22K pieces this season. She handcrafts each piece to stand alone as a study of contrasts, creating unusual pairings like color and motion, or texture and light.

Prior to relocating to Brooklyn, Rena Tom resided in the San Francisco Bay area for several years.

For nearly two years, Rena has channeled her passions for art, design and the tactile natural world into her jewelry. The collection is in boutiques across the country and in Europe. You can find out more and shop online at www.renatom.com.

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CONTACT INFORMATION
Rena Tom
RENA TOM
718.576.1649
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ATTACHED FILES

Balance Stone Earring
Handmade fine silver loops with apatite briolette.

Honeycomb Charm Necklace
Handmade fine silver disc plated in 18K gold, paired with a faceted ruby and coin pearl.

Green Bubble Necklace
Veriscite, turquoise, mother of pearl, cats eye and fluorite on gold-filled chain.

Beanstalk Earring
Sleeping beauty turquoise and apatite on gold-filled chain.

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