Local High School Junior Takes His Love of the Sport of Lacrosse and Turns it Into Internet Business Venture

John Shields is not your typical high school junior taking the summer off. Shields' passion for the game of lacrosse is making him a very popular person at school and around the globe. Why? John began customizing the lacrosse heads for himself and then for a few friends and then for the world wide web.

Fort Wayne, IN (PRWEB) July 9, 2005 -- John Shields is not your typical high school junior taking the summer off. Shields passion for the game of lacrosse is making him a popular person with his teammates and around the globe. Why? John began customizing his lacrosse heads for himself, and then for a few friends, and then for the World Wide Web.

This whole idea began as a dare, a dare to myself" states Shields. I just wanted to prove to myself that I could take the ideas that other people have done and add my own personal creative touches to my lacrosse head, and I did. They came out really awesome!"

After seeing Johns creations, John's dad, a master of marketing and internet design, took John's idea to the net. It began very slowly at first. We began by selling the custom dyed heads through eBay.

EBay is a good vehicle for us to appeal to a targeted audience and get instant results" states John's father Dave Shields. Our next step was to create a website to show off all our creations, which we did at www.nalaxco.com.";

At our website you can see our creations; the heads we sell, custom mesh colors and t-shirts. We also have a tab in our site that encourages our visitors to sign up for our monthly newsletter.

The Shields team can create a custom one of a kind lacrosse heads just for you. The average turn around time for these custom heads is 3-4 weeks.

Looking for great gift idea? These heads make a great birthday or Christmas gift idea.

North American Lacrosse Company is a small family owned business based in the northeast corner of Indiana about 125 miles north of Indianapolis. We pride ourselves on our excellent customer service and fast turn around times. You can contact us at www.nalaxco.com or call us direct at: 260-417-2691. We are open 7 days a week.

We are now doing custom dying of customer's own heads. If a customer wants to have us custom dye their existing heads they can. Please email us at www.nalaxco.com or call us at 260-417-2691 for details.

Dave Shields
North American Lacrosse Company
260-417-2691 Office
309-214-6197 Fax

www.nalaxco.com

###