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Geonetric December Webinar Takes on the Topic of Utilizing Online Physician Directories as a Conversion Tool
Geonetric, an industry leader in patient-centric healthcare web products and solutions has announced, “From Browser to Buyer- Converting Site Visitors to Health Consumers” as the December topic of their monthly Webinar series. This month's Webinar will take place at 2:00 P.M. (central time) on both Thursday, December 15 and Wednesday, December 21. The Webinar will expose on how healthcare marketing professionals can leverage different online tools to create a continuum that intuitively drives visitors to action.
(PRWEB) December 8, 2005 -- Geonetric, an industry leader in patient-centric healthcare web products and solutions has announced, “From Browser to Buyer- Converting Site Visitors to Health Consumers” as the December topic of their monthly Webinar series. This month's Webinar will take place at 2:00 P.M. (central time) on both Thursday, December 15 and Wednesday, December 21. The Webinar will expose on how healthcare marketing professionals can leverage different online tools to create a continuum that intuitively drives visitors to action.
One of the top ranked items in Geonetric's eHealth Survey this November for the question on "how we measure success" was "improving conversion of site visitors to health consumers". The Webinar takes a step back to analyze what the purpose of a site is relative to potential patients. The push is on to move from transactions into conversions, identifying and capitalizing on opportunities for those conversions. Geonetric will look at a wide variety of interactive site components, discussing how they can work together to facilitate action, including:
- Online class & event registration
- Physician directory / how to promote physicians online
- Online appointment requests / self referral
- Online patient registration
Attendees will have the opportunity to talk with Ben Dillon, Vice President of Strategic Services at Geonetric. Ben brings over 9 years of business and technology expertise of crafting Internet strategies to the table. He provides an unparalleled level of insight to create clear paths to success for organizations such as University of Iowa Health Care, Methodist Medical Center of Illinois, National Jewish Medical and Research Center, and Holnam Corporation (now Holcim US). He holds a Computer Engineering degree from the University of Michigan and an MBA in eBusiness and Strategic Management from the University of Iowa.
About Geonetric
A healthcare web technology company founded in 1999, Geonetric is focused exclusively on advancing the way hospitals interact and communicate with their markets. Through its products and services, Geonetric provides hospitals and health systems with the online tools necessary to increase patient satisfaction, improve patient/physician communications, generate direct revenue, and streamline internal processes - advancing the industry towards the goal of achieving complete eHealth.
To learn more, visit the Geonetric website at http://www.geonetric.com
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