label or sticker on it. We now have a new innovative standard of excellence, Ewaste Eddie
Sacramento, CA (PRWEB) January 3, 2006
“Ecycle-it”® theme created by Computer Recycling For Education is set to exhibit a partnership, sponsorship and brand licensing campaign featuring Ewaste Eddie ® at the 2006 International CES to be held January 5-8, 2006 in Las Vegas, NV.
The “Ecycle-it” campaign features Ewaste Eddie's proclamation: "Remember to Ecycle-it"®. Ewaste Eddie was created to partner with and help consumer electronics manufacturers, electronics retailers, business, municipalities, government agencies, educational institutions, environmental groups, non-governmental organizations (NGOs), local jurisdictions, waste haulers, e-waste recyclers, and nonprofits to inform the public on ewaste awareness through outreach and education. Ewaste Eddie’s was also created to change consumer behavior through social marketing to increase electronics reuse, reduce ewaste, recycle electronics and to buy electronics with recycled components through public awareness and education, said” Al Chaney, a retired solid waste specialist formally with the California Environmental Protection Agency (CalEPA).
“We at Computer Recycling For Education® are fortunate, blessed by God and thankful to be invited to CES by the Consumer Electronics Association (CEA) and the United States Environmental Protection Agency (US EPA) to participate in Green Saturday: Environmental Awareness Day for our innovative proposed solutions to the ewaste problem through consumer education. This venue located at the Las Vegas Convention Center, North Hall, N260 from 9:00AM-6:00PM will explore the Consumer Electronics innovative strides towards improving the environment. “Our contribution at CES is to display our Ecycle-it® concept featuring Ewaste Eddie®, the only worldwide icon for the ewaste awareness, education and prevention”, said Phil Moralez, Vice President, Business Development.
“Our goal is for Ewaste Eddie with his ‘Remember to Ecycle-it’ proclamation to become universally recognized as the world wide icon for electronics waste (ewaste). The US Forest Service has a famous fire prevention bear, and we plan to make Ewaste Eddie the spokesperson for educating the public on electronics waste (ewaste) prevention. We envision someday every piece of electronics will have an Ewaste Eddie “Ecycle-it” label or sticker on it. We now have a new innovative standard of excellence, Ewaste Eddie,” said Moralez.
Computer Recycling For Education will also be donating a new computer system at 11:00AM in celebration of Environmental Awareness Day to a local Las Vegas nonprofit organization involved with kids.
Computer Recycling For Education representatives will be available to discuss licensing options with consumer electronics company representatives, software companies and government agencies.
Computer Recycling For Education, located in Rancho Murieta, California, owns and has created all of the intellectual property exclusive rights, licensing, trademarks, copyrights, artwork, designs, patents, illustrations, derivative rights and publishing rights. Information about Computer Recycling For Education can be found at its website:
Al Chaney, MBA
Computer Recycling For Education
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