Strategic Ranking to Give “Writing for the Search Engines” Presentation to James River Chapter Society for Technical Communication (STC)

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Strategic Ranking, LLC to give "Writing for the Search Engines" presentation to James River Chapter, Society for Technical Communication (STC) Wednesday, January 11, 2006.

Mary E. Archer, president and founder of Strategic Ranking, LLC, is scheduled to speak to the James River Chapter, Society for Technical Communication (STC) Wednesday January 11, 2006 on the topic of Writing for the Search Engines: How to Create Search Engine Friendly Web Content.

Archer, a former fortune-500 IT Communications Director, is a certified professional search engine marketing strategist. With over 15 years of online communications experience, Archer lends distinctive insight into the world of search engine optimization and marketing.


The presentation, "Writing for the Search Engines: How to Create Search Engine-Friendly Web Content", will focus on the basics of writing effective web content in order to improve your website’s rankings, drive more qualified visitors to your site and convert more of those visitors to customers.

Event Information

This presentation will be video-conferenced to accommodate STC members from both the greater Richmond, Virginia area and the Chesapeake Virginia area.

When: Wednesday, January 11, 2006, 6:30 PM – 8:00 PM

Location(s): Infilco Degremont Inc., 8007 Discovery Drive, Richmond, VA 23229

American Systems Corporation, 814 Greenbrier Circle Suite E, Chesapeake, VA 23320


About the STC

STC is an individual membership organization dedicated to advancing the arts and sciences of technical communication. Its members include technical writers and editors, content developers, Web designers and developers, documentation specialists, technical illustrators, instructional designers, academics, information architects, usability and human factors professionals, visual designers.

Strategic Ranking LLC, a national search engine marketing consulting company located in the greater Richmond Virginia area, provides customized search engine optimization, marketing, and training solutions to corporate clients, organizations, businesses, web design and marketing firms. Visit us on the web at


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