Digital Media Exchange enters into agreements with Intel and Intel Capital

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Digital Media Exchange collaborates with Intel to optimize gaming solutions for Intel-based platforms and promote online PC-gaming in the Philippines. Intel Capital has also acquired a warrant to invest in DME parent company Digital Media International, Inc.

Digital Media Exchange, Inc. (DME), a company that publishes digital entertainment on the Internet, today announced that it has signed a technical and marketing agreement with Intel Semiconductor Ltd. to collaborate on optimizing DME’s online game solutions for Intel-based platforms and promote online PC gaming in the Philippines.

Earlier this year, Intel Capital, Intel’s venture investment program, also acquired a warrant giving it the right to invest in Digital Media International, Inc. (DMII), the parent company of DME.

“Consumers today are acquiring huge amounts and varieties of digital media on their PCs and increasingly demanding a rich entertainment experience,” said Ricky Banaag, country manager of Intel Philippines. “Gaming, in particular, is a strong segment in the Philippines and Intel is continuously looking at ways to meet the gaming community’s demand for high-performance computing platforms. Intel’s collaborative effort with gaming service providers in the Philippines complements Intel’s digital home vision and gives gamers more realistic game play by providing technologies that bring the arcade into the home.”

“Our collaboration with Intel solidifies our commitment to provide world-class online games and digital media content to our customers,” said Scott Countryman, CEO of DME. “Intel’s support helps improve our current technology infrastructure and at the same time provides assistance in expanding our strategic business relationships to other Southeast Asian markets.”

About Intel Capital

Intel Capital, Intel’s venture investment program, focuses on making minority equity investments to grow the Internet economy in support of Intel’s strategic interests. Intel Capital invests in hardware, software and services companies in several market segments, including computing, networking, and wireless communications. Intel Capital has invested more than US$4 billion in approximately 1,000 companies in more than 30 countries since 1991. Since its inception, about 160 portfolio companies have been acquired by other companies and another 150 have gone public on various exchanges around the world. Intel Capital employs investment managers in about 25 countries worldwide. Last year alone, Intel Capital invested more than US$130 million in about 110 deals with approximately 40 percent of its investments made outside the United States. For more information, visit

About Digital Media Exchange

Digital Media Exchange, Inc. (DME) publishes and distributes multiplayer online games through its computer game publishing division headquartered in the Philippines. has more than 3.6 million registered accounts and a peak of over 290 thousand unique accounts playing games each day. In 2005, DME extended its market reach to include English speaking markets throughout Southeast Asia and continues to aggressively expand, innovate, and license premier content to serve the growing demand for interactive digital entertainment in the Southeast region. DME is growing its service offering to include managed hosting, network solutions and people outsourcing specialized to the global online game industry. For more information, visit

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Hazel Ching
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