digital-telepathy, Inc. Selected to Pilot MSN adCenter
digital-telepathy, Inc. is one of only 600 advertisers and agencies that have been selected to pilot campaigns using MSN's adCenter paid-search system. With refreshingly inexpensive access to highly-sought-after keywords, digital-telepathy’s campaigns within MSN PPC result in higher than average conversion rates at a lower cost.
San Diego, CA (PRWEB) January 10, 2006 -- digital-telepathy, Inc. is one of only 600 advertisers and agencies that have been selected to pilot Microsoft’s new MSN adCenter PPC management system.
Now open to testing within the United States, MSN adCenter has already successfully completed six months of testing in Singapore and France. The sponsored search results at MSN.com and MSN Search will continue to be split between MSN adCenter and Yahoo! Search Marketing until their contract with Yahoo expires in June 2006.
Though there is a high demand for the new service, the number of users is limited and participation is still only available by invitation from Microsoft. During its preliminary usage, digital-telepathy, Inc. has been able to create especially strong campaigns within the new ad serving platform. Unlike on other existing paid-search platforms where strong competition yields expensive popular keywords, digital-telepathy’s campaigns have resulted in higher than average conversion rates at a lower cost.
"There is an extraordinary advantage during this pilot program to generate a massive amount of traffic at a fraction of the cost as compared to other paid search solutions," says Chuck Longanecker, CEO of digital-telepathy, Inc. “With only 600 advertisers, you avoid the bidding wars that significantly raise the cost per click prices. Bottom line, you get more leads per dollar spent.”
Slated to open to the general public at the end of the 1st quarter ’06, digital-telepathy, Inc. recognizes this unique opportunity to create inaugural campaigns for their clients, thus solidifying their clients’ positioning within the new ad serving platform.
MSN adCenter's robust behavioral and demographic targeting features are the main differentiators between MSN and both Google and Yahoo's paid search programs. For example, with adCenter, ecommerce websites can now target online shoppers by specific hours of the day, days of the week, by age and even gender.
digital-telepathy, Inc. has the unique ability to build client campaigns using the new MSN adCenter paid-search system. If you are interested in benefiting from this new service, request more information here.
About digital–telepathy, Inc.
digital–telepathy, Inc. is an internet design and marketing agency. Providing online solutions to grow their clients’ businesses, they integrate the marketing savvy of a cutting edge ad agency with the forward–thinking innovation of an interactive design firm. In creating partnerships with their clients, digital-telepathy, Inc. grows as their clients’ companies grow.
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