Big Plans for a Small-Town Dealership as It Introduces the Campion Boat Line to Minnesota

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One small town Minnesota power sports dealership has big plans, and at the center of those plans is a boat that will inspire even bigger dreams. The land of 10,000 lakes is a perfect match for a craft like the Campion, and now Willey’s Marine is the exclusive dealer in Minnesota for this extraordinary boat line.

One small town Minnesota power sports dealership has big plans, and at the center of those plans is a boat that will inspire even bigger dreams. Located in the heart of the north woods lake country, Willey’s Marine, Inc. has built a thriving marine and power sports retail establishment just north of McGregor. With the influx of new, more affluent lake property owners to this quiet, rural community, Willey’s service department was kept hopping with an ever-increasing demand for dock removal and installation, mechanical service, and boat storage. Sales were strong and business was booming – so why weren’t the owners of Willey’s satisfied? What was missing? As the clientele continued to diversify, so had their boating needs. The dealership’s extensive inventory needed the addition of a bigger, more powerful, quality watercraft. After an intensive search, Willey’s Marine found the perfect solution in the Canadian-built Campion boat line.

Forget sugarplums dancing in your head – one sight of a Campion and this boat will fill your dreams. These boats have it all – beauty and brains. The beauty of the sleek lines and gleaming gel coated exteriors is breathtaking, but when you get a glimpse of the technology that goes into every stage of construction, you will fall in love with the complete package. From the Allante 545i Bowrider, to the LX925i with its fully equipped cabin complete with air conditioning and a flat-screen television in the galley, these models are designed for family fun and comfort. For those boaters who love speed, the Chase boat line offers unsurpassed power, while the Explorer line has thought of everything to satisfy the dedicated fisherman. The choices seem infinite with the variety of interior design and accessory options, but what every Campion has in common is advanced, rigorously tested technology, beginning with the award winning APEX hull design. With APEX, every Campion will plane faster and maintain a more stable platform at high speeds.

The land of 10,000 lakes is a perfect match for a craft like this, and now Willey’s Marine is the exclusive dealer in Minnesota for this extraordinary boat line. Situated near Big Sandy Lake, and centrally located between Lake Superior, Mille Lacs, Gull, and Red Lakes, Willey’s Marine recognized a growing market for a larger, more powerful, and luxuriously appointed watercraft. “We looked at nearly 100 boat lines,” co-owner Jerry Hoover stated, “but only Campion had the quality we wanted and offered the versatility of craft ranging from 16’ to 30’.” “Quality,” Hoover added, “was definitely the deciding factor.” Co-owners Todd Streeter and David Muirhead traveled to the Campion factory in Kelowna, British Columbia, before making the decision to join Campion’s dealer network, which extends to thirty-two countries.

This talented trio has built a successful marine and power sports business based on fair, friendly, and straight-forward dealing, which has earned the company loyal customers from across the state. “We know our customers – their names, whether they are fishermen, duck hunters, or avid ski-boarders,” says Streeter. “We want to continue to serve them, while adapting our inventory to respond to the interests of new customers.” The successful introduction of the Campion line could also translate into good news for Willey’s hometown of McGregor. As one of the few employers in rural Aitkin County that offers year-round work and benefits, Willey’s Marine plays an integral role in the local economy. Plans for construction of a new showroom to showcase the Campion line are underway, but Willey’s is ready to take orders for spring delivery now. “We’re really excited about the addition of the Campion boat line,” said Streeter. “Now we can offer the perfect craft for every boating enthusiast.”

Contact:

Jeromy Hoover or Todd Streeter, Co-Owners

Willey’s Marine, Inc.

218-426-4350

http://www.willeysmarine.com

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Jerry Hoover