Online Digital Photo Backup from Carbonite Debuts at Staples

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Digital Photo Protection Kit includes new PhotoBackup from Carbonite

Digital cameras are a must-have holiday gift this year. When Staples customers use our Digital Photo Protection Kit, they will find it easy to get peace of mind from knowing that their digital photos will be protected.

Customers who purchased any digital camera at Staples this holiday season (and for a limited time in early 2006) walked away with peace of mind from knowing that their cherished photos will never be lost. Each digital camera purchase will come with a copy of Staples’ exclusive Digital Photo Protection Kit which includes a free 6-month subscription to Carbonite’s PhotoBackup service, a $17.95 value.

Carbonite is the first “set and forget” online backup service that automatically discovers all the photos on your PC and backs them up securely over the Internet. Carbonite offers unlimited photo backup capacity for only $2.99 per month.

David Friend, CEO of Carbonite noted, “Staples’ tagline is ‘That was easy.’ And ‘easy’ is what Carbonite is all about. It’s the first online backup service that automatically discovers all the photos on your PC and backs them all up—whether you have 10 or 10,000—with virtually no effort on your part. It works quietly in the background making sure that every digital photo on you PC is constantly backed up. If you hard drive crashes and takes all your precious photos with it, you can get them back from Carbonite with one click. With unlimited capacity for less than 10 cents a day, it’s by far the most economical way to back up your digital pictures. We soon hope to launch comprehensive backup services that are just as easy to use. For a few dollars a month, we’ll protect all of the valuable data on our customers’ computers.”

Dave Figler, Staples’ vice president and divisional merchandise manager of technology, said, “Digital cameras are a must-have holiday gift this year. When Staples customers use our Digital Photo Protection Kit, they will find it easy to get peace of mind from knowing that their digital photos will be protected.”

About Carbonite

Carbonite is the only company that provides unlimited, automated photo backup for only a few dollars per month. Users simply “set and forget” PhotoBackup and all of their photos will be continually, automatically backed up. Carbonite will soon offer comprehensive backup services at very reasonable monthly prices. More information can be found at http://www.carbonite.com

About Staples

Staples, Inc. invented the office superstore concept in 1986 and today is the world's largest office products company. With 65,000 talented associates, the company is committed to making it easy to buy a wide range of office products, including supplies, technology, furniture, and business services. With 2004 sales of $14.4 billion, Staples serves consumers and businesses ranging from home-based businesses to Fortune 500 companies in 21 countries throughout North and South America, Europe and Asia. Headquartered outside of Boston, Staples operates approximately 1,716 office superstores and also serves its customers through mail order catalog, e-commerce and contract businesses. More information is available at http://www.staples.com.

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Swami Kumaresan
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