Two U.S. Websites Help A British Soldier to Use Million Dollar Page Idea to Start a New Industry Specific Internet Advertising Type

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Pixel Advertising became famous recently when a UK Student, Alex Tew, made a Million Dollars selling pixel adverts on his website in over 4 months and now the web is full of Pixelmaniacs. SSgt Alex Flitcroft, a soldier from the British Army comes in, has created a pixel site for the military community worldwide. Two US military Websites are trying to help him spread the word in this new form of Internet advertising.

Pixel Advertising became famous recently when a UK Student, Alex Tew, made a Million Dollars selling pixel adverts on his website in over 4 months and now the web is full of Pixelmaniacs.

So, what is the fuss all about? This new media that could save the day for advertisers looking to recapture lost viewers. Pixel ads are micro-ads sized in 10 by 10 pixel increments. The tiny ads are placed on the pixel ad site’s home page and link to the web sites of the various advertisers and will stay there for as long the website is live. The potential of millions of people seeing their advertisement, for a year or longer is a great selling point and profitable. In fact, some advertisers report doubling their web site traffic in a matter of days along with greatly increased sales. As with the first newspapers, more and more pixel sites will appear, some general and some more specific. The future of advertising has arrived.

This is where SSgt Alex Flitcroft, a soldier from the British Army comes in. He has created a pixel site for the military community worldwide (http://www.militarypixelad.com).

He explains “After reading what Alex Tew had achieved, I was impressed and envious at the same time, like anyone would be. It dawned on me that his site and others were all geared towards general advertising and non specific. It was then I decided to create a pixel site for the Military and 2 days later it was on-line”

The site offers all visitors whether they are in the Military or not, links to worldwide Army, Navy and Airforce sites, surplus stores, museums, tailors,

gunsmiths, discount military car sales, attractions, Military ISP Providers, discount holidays, expedition clothing and more..

It is hoped that during the course of the next few months, interest in this site will grow, not just by visitors, but on a commercial basis.

He admits that his only hurdle at the moment is gaining public awareness of his site, both on the individual basis and commercially. He spends most of his spare time sending out e-mails to companies worldwide trying to promote his site and has also posted ads on Pixel forums, where he has received encouraging responses.

Finally some US help arrived for this energetic British Soldier. Two US Online Military Store Websites (http://www.USNavySEALstore.com and http://www.USSpecialForceStore.com) are now helping Alex to spread the news about his militarypixelad.com Website. Both USNavySEALstore.com and USSpecialForceStore.com have decided to go ahead and try advertising on http://www.militarypixelad.com.

Siobhan Bryne from USNavySEALstore.com said that they would be very happy to see Alex Flitcroft succeed and bring all major online military destinations under one Webpage (and one million pixels). "We believe it is a great idea to do this in an industry specific way. As an advertiser any traffic that would come from One Million Dollar page would be too general for us, where as with Alex's site it will be specific. We know that when someone visits militarypixelad.com they are interested in military, so the traffic is somewhat qualified if they click on our ad and come to our Website"

At the 6 month point, Alex wants to split 5% of any money made and donate it to the Army, Navy and RAF Benevolent Funds.

US Navy SEALs Store is an e-commerce company that specializes in quality US Navy SEALs related merchandise and products. It is the best place to stock up on Navy SEAL shirts, Luminox Watches, SEAL gear and gadgets.

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Siobhan Byrne
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