Internet Radio Station Celebrates Its Six Month Anniversary with Record Numbers

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BreakThru Radio becomes Internet radio’s most popular site for independent and un-signed artists.

With the launch of BreakThru Radio (BTR) six months ago, the station’s goal was simple -- to play the best music by that was not being played on traditional radio. The belief among the DJs at the station was that the best musical artists in the world were probably people no one had heard before (unsigned or independently produced) due to the brick walls put up by labels, venues and traditional radio. BTR goal and belief has been proved correctly by a listening audience that has grown to more than 250,000 a day. In six months, BTR has had nearly 20 million log-ons making it the largest internet radio station of its kind.

Listeners have been guaranteed complete variety as BTR incorporates music from all genres and is hosted by an eclectic group of DJs. BTR believes their DJ’s have been one of the prime reasons for the growth and success of BTR.

“There is so much more exciting and better quality music available to the listener and we're just trying to get as much of it out there, all while exposing people to genres of music that they might not otherwise listen to or even know they like," says DJ Max Power. "Sites like MySpace have become a resource, but they’re more of a platform for bands to present themselves to the world. Not everyone is worth an audience’s time so there needs to be some sort of a filter to direct people to the good stuff that's where BTR comes in."

BreakThru Radio’s five musicologists play a random selection of music from their library. Along with a downloadable music archive, the site features an artist of the week spotlight, interviews with up-and-coming artists and weekly DJ shows.

BTR can be heard on http://www.breakthruradio.com or http://www.NYTrack.com, New York's only website dedicated to the tri-state high school track community thus reaching over 5 million high school students. For additional information about BreakThru Radio, please contact John Krisiukenas: 917-609-4844.

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John Krisiukenas