Blog Business Summit to Host New 'Essentials of Business Blogging' Seminar

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The Blog Business Summit, a leading blogging conference firm, will present a full day conference in Los Angeles covering the “Essentials of Business Blogging,” Thursday, March 16, 2006.

Blog Business Summit and leading Southern California organizations have come together to host the first ever “Essentials of Business Blogging” seminar. The event will focus on the essentials and challenges of building, managing and maintaining highly topical and relevant business blogs. The event will be held on Thursday, March 16, 2006 at the Westin Los Angeles Airport Hotel in Los Angeles, California.

Over 200 marketing, public relations and entertainment executives from across Southern California will come together to explore new techniques for creating blogs that accomplish many business communications goals -- from boosting sales to guiding public perception. “We’re thrilled to be bringing this event to Los Angeles,” said Steve Broback, President and Founder of the Blog Business Summit and host of the seminar. “Business blogging is a huge part of the future of business communications. As I recently told The New York Times, ‘the rush is starting.’”

The day long event will include an overview of blogging strategies presented by influential business bloggers. Session topics include how to monitor what the bloggers are saying about your business, how to start your own blog and ways to promote your blog for maximum exposure. This is the first time in Los Angeles’ history that this many diverse groups will be coming together with the sole purpose of learning new techniques for developing and maintaining business blogs, according to Broback.

The event speakers include Anil Dash, Vice President of Professional Products for Six Apart, a leading blogging software provider that recently began providing its Movable Type blogging software to users of Yahoo’s small business Web hosting services. Other speakers include Janet Johnson of Marqui, and DL Byron of Clip-n-Seal.

To register for the event or for more information, please visit

About the event sponsor:

Blog Business Summit is a conference and seminar series focused on business blogging. It is a leading authority on the development and implementation of successful business blogs. Its mission is to bring together expert bloggers and thought leaders with entrepreneurial and corporate executives for the purpose of developing and leveraging blogging platforms for profit, collaborative and public relations benefits.

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Michelle Wolloff
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