Denver, CO (PRWEB) January 25, 2006
“I scream, you scream, we all scream for…Acai gelato?” But what in the health is Acai?
Colorado-based Gelazzi Gelato Italian Café ™, the chic cafe that encourages people to Live a Flavorful Life™, today announced that it has launched Gelazzi Scream Cream™ - the world’s first energy gelato enriched with Acai. Acai (pronounced ah-sigh-EE) is a recently discovered dark purple berry that grows atop the millions of palm trees lining the Amazon River. What is Acai?
“This is what you call a healthy sweet tooth,” said Jan Horsfall, Founder/CEO of the Italian gelateria Gelazzi. “Whether you’re a cyclist or running enthusiast looking for that healthy energy boost, or a haggard parent, employee or executive looking for a mid-afternoon pick-up, Gelazzi Scream Cream is calling your name. This is the real deal.”
Gelazzi’s Scream Cream combines Acai from the company Sambazon™, with the right blend of guarana, bananas, strawberries and blueberries creating a tasty and fulfilling guilt-free treat. The effects of Acai and guarana together are truly legendary—giving people an extra energy boost to maintain their fast-paced and healthy lifestyle -- without the sharp letdown associated with heavy sugars, caffeine or other artificial stimulants. It’s perfectly safe for children and makes a wonderful replacement snack for foods that are unhealthy.
Top athletes from around the world have discovered the secrets of Acai and Guarana to enhance their performance and are speaking volumes about their positive effects. But positive praise from athletes is not new to Gelazzi’s world. Runner’s World magazine named Gelazzi the “best place in Denver to stop by after a run in the city.” It’s no wonder, as Gelazzi has over 32 flavors of low-fat and no-fat gelato which seemingly contradict the fact that Gelazzi was chosen by 5280 Magazine as the best ice cream in Denver in 2005.
“We’re taking no prisoners in the ice cream space and this is just another nail in the full-fat ice cream world’s attack on the American consumer’s waistline,” added Horsfall. “The days of eating 1,700 calories of full-fat ice cream, smashed or otherwise, are coming to an end as people discover Gelazzi. Our gelato is not only made fresh each and every morning, but it’s naturally lower in fat and preservatives, has no transfats and is naturally far lower in calories. And now we’re introducing the world’s first energy gelato that not only tastes spectacular, but actually can give our guests that nice little boost they need to get through the day in a very healthy fashion. That’s why the tagline for Gelazzi Scream Cream is ‘Celebrate Energy with a Healthy Buzz!’™.”
Athletes are already discovering that Gelazzi Scream Cream plays a role in their active diets. “Run, don’t walk!” said David Manthey, president of Runner’s Edge of the Rockies. “The flavor alone is reason enough to race over to Gelazzi, but the added health benefits make it truly rewarding.” Manthey recently had over 50 of his runners in Gelazzi after a long evening run enjoying the product and the atmosphere, which is a great reason why Gelazzi will be taking the product to runners, bikers and climbers across Colorado at key events during 2006, including the Winter X Games™ in Aspen, Colorado in late January.
Gelazzi Gelato Italiano Cafe™ is an investor-backed quick-casual restaurant concept focused on pleasing its guests with a mouth-watering pallet of fresh, contemporary, wholesome Italian gelato (Italy's famous version of ice cream) served in a beautiful, fun and relaxing atmosphere. Virtually all of our ingredients are imported from Italy -- thousands of pounds of nuts, chocolates, fruits, syrups and other premium ingredients. Gelazzi's gelato is created each morning in 32 dizzying varieties which anchor a very social menu known for combining the best of gelato, espresso, gelato specialty items and gelato-liqueur combinations in wild, flavor-bursting combinations unique to Gelazzi. Please visit our website at http://www.gelazzi.com.