Bronto Software Reports Strong Growth in 2005

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Email marketing software company achieves 104% revenue growth and acquires 360 new clients.

Bronto Software, Inc., a leading provider of email marketing software, announced 104% revenue growth in 2005. Additionally, Bronto welcomed 360 new clients to its web-based email marketing software during the year. New clients included: Juniper Networks, Capital Broadcasting, Telluride Ski Resort, American University, Hedgefund.net, USO (the United Service Organizations), Bell Leadership, Intersouth Partners and Global Giving.

During 2005, Bronto released six software updates which added a host of new features to its core product:

  • Dynamic content options to create personalized messages versions
  • Clickstream tracking to extend tracking beyond email and to the web
  • Multi-user workgroup permissions to manage team use
  • MSN/Hotmail Sender ID and Yahoo! DomainKeys authentication to ensure deliverability
  • Bronto API (Application Programming Interface) to allow integration with client databases
  • RSS capabilities to syndicate content

Bronto also launched an innovated online resource for email marketing statistics in 2005. Located at http://bronto.com/stats, the site provides weekly updated email marketing metrics on over a dozen industries. The online resource and accompanying report give marketers an easy way to benchmark performance.

“We are thrilled about our accomplishments in 2005,” stated Bronto Software President Joe Colopy. “Bronto experienced our largest sales month ever in December and owe our continued success to the company’s ability to help marketers save time, enhance branding and drive results. We remain committed to providing a competitive feature set at a great value. Bronto’s dedicated account management also factors into our high customer satisfaction. Clients appreciate our commitment to understanding their business and maximizing their marketing investment.”

In addition to the growth in revenue and clients, Bronto increased full-time staffing three-fold during 2005. Bronto was awarded “Best Place to Work 2005” by The Triangle Business Journal in recognition of outstanding employee satisfaction and creative corporate culture.

About Bronto Software, Inc.

Bronto Software is a leading email marketing software company with more than 500 clients across North America and Europe. Organizations use Bronto's web-based software to manage email contact lists for sending email newsletters, email surveys and other communications. Privately-owned, Bronto Software was founded in 2002 by two former Red Hat executives and is headquartered in Durham, North Carolina.

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Melissa Adams
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