Columbus, OH (PRWEB) January 28, 2006
Columbus, Ohio-based Tip-Mart, Inc. (http://www.tipmart.com) has launched an online reverse auction consumer-centric system that is poised to shift the way legal services are purchased. Tip-Mart recognizes that buyers face an increasingly insurmountable problem of information overload when searching for desired products and services. For example, a Google search for "labor and employment law" retrieved close to 20 million links. Similarly, the phrase "intellectual property law" returned nearly 30 million results. Instead of facilitating the ease of traversing the amount of information, Tip-Mart eliminates the problem entirely using a novel proactive methodology.
In Tip-Mart's reverse auction, buyers no longer are required to search through and evaluate thousands of potential sellers to locate legal services. Instead, buyers merely post unlimited free reverse auctioned-classifieds ("tipmarts" = "systems and methods for online reverse auctions") for a particular good or service. The burden is then shifted to interested sellers to competitively bid among other interested sellers to provide the good or service to the buyer. The buyer is then able to conveniently and easily evaluate various offers based on reputation, price, quality, users' feedback- ratings, or other terms and then accept the best offer. Thus, the system eliminates market inefficiencies, drives down prices, increases sales, and provides value to both buyers and sellers.
Tipmart.com is open and free to all buyers and sellers without a complicated registration process. There are no posting fees, no transaction fees, and no final fees following any successful bidding transaction. Registration is free and credit card information is not required to register. Only when a seller wishes to participate in a particular premium bidding process to provide a desired good or service are low subscription fees incurred.
"The Tip-Mart community enables anyone, anywhere to obtain the lowest fee possible on a wide range of products and services. In this initial launch phase, we are targeting the legal community," said Ohio State University second-year student and Tip-Mart Founder, Simon Stanley. "However, ‘tipmarts’ can be used for the buying and selling of cars, books, consumer electronics, homes and apartments, home improvements and hardware products, and jobs, or just about anything, anywhere, while enabling sellers to expand their customer base for a nominal investment."
Visit http://www.tipmart.com to examine Tip-Mart's breakthrough methodology.
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