Web Pixels go Local

Is it possible to improve on the success of the milliondollarhomepage? MacGillivray's new web site addresses the increasing need for local search engine marketing for web site owners in Scotland.

Helensburgh, Argyll (PRWEB) January 28, 2006 -- Margaret MacGillivray watched with awe as Alex Tew sold pixels on his milliondollarhomepage. It was a masterstroke of marketing - and his success has put him in the forefront of the media and will finance new ventures for him.

http://www.PixelatedScots.com - the new Scottish Pixel Site

In many ways, MacGillivray believes it will be difficult to emulate his success - and much harder to improve on what he did. However, in all ventures, there is usually something which was overlooked.

What Tew achieved was to sell pixels to web sites around the world - and to obtain links from some of the big hitters in the media business; his site obtained links from the BBC, many influential newspapers and blogs.

What did Alex overlook? "Not much." you might say. He did miss the opportunity, though, to target the growing need for local search results. This is why MacGillivray created Pixelatedscots.com to target Scottish web site owners by making a portal of weblinks with a relevant local theme.

The benefits to Scottish web site owners are two-fold.

Firstly, the marketing programme for http://www.pixelatedscots.com will drive traffic to sites who have purchased pixels. As a web site owner, MacGillivray has already tested this out by purchasing space on another pixel site and can confirm that it she has seen increased traffic to her own web site.

Secondly, MacGillivray is making sure that the pixelatedscots.com web site is well indexed by all the major search engines, adding the site into web directories which have local/regional content.

Other marketing intiatives will be rolled out over the next few weeks.

Contact information
Author - Margaret MacGillivray
Address - Luckenbooth Software Ltd, Ladeside, Carman Road, Cardross, G82 5JZ
Phone - 01389 841870

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