Partnership Brings Auto Lead Industry Change by Introducing Finance Approved, Brand Specific Auto Leads to Auto Dealers

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myAutoloan.com, a direct-to-consumer, Internet-based auto financing marketplace, announces their partnership with BlueSky Marketing to provide full-spectrum, finance approved, and brand specific auto leads to auto dealers.

myAutoloan.com, a direct-to-consumer, Internet-based auto financing marketplace, announced their partnership with BlueSky Marketing, a leader in automotive direct marketing and lead generation, who will market their Preferred Dealer(SM) program to franchise auto dealers.

BlueSky Marketing will make myAutoloan.com’s Preferred Dealer(SM) program available to automotive dealers across the country, starting in February 2006. This partnership creates a full-spectrum, brand specific auto leads opportunity for both approved direct finance customers and F&I qualified customers, never before available in the auto industry.

"The Preferred Dealer(SM) Program is a perfect addition to BlueSky’s superior lead generation services, said Rory Holland, EVP, Marketing at BlueSky. "With the Preferred Dealer(SM) Program, dealers receive the highest quality leads available in the auto industry - brand specific, finance approved purchase request leads, resulting in more vehicle sales and a great car buying experience for consumers."

"Our finance approved customers arrive with a loan package-in-hand that includes a check, and are ready to buy. The partnership with myAutoloan.com’s Preferred Dealer(SM) Program and BlueSky Marketing, is a natural progression in the auto-buying process for our customers, while providing a unique, highly qualified source of ready to buy customers for the dealer network," said Greg Thibodeau, CEO of myAutoloan.com.

myAutoloan.com’s Preferred Dealer(SM) program is new to the auto lead industry as it provides vehicle-specific, finance approved purchase request leads. Auto dealers receive more approved and qualified buyers, saving time, streamlining the auto buying process and increasing auto sales revenue.

Adding myAutoloan.com’s Preferred Dealer program strengthens the value that is provided to the BlueSky Marketing select dealer network by adding an expanded customer purchase opportunity. Call 866-625-2668 or visit http://www.myAutoloan.com or http://www.BlueSkyMarketing.com to:

  •     Get special pricing during phase I of the expanding Preferred Dealer(SM) Program
  •     Learn about how myAutoloan.com’s Preferred Dealer(SM) Program generates auto leads
  •     Take advantage of BlueSky Marketing and myAutoloan.com’s extensive experience in the auto lead industry

About myAutoloan.com

myAutoloan.com is a direct-to-consumer Internet-based auto financing marketplace utilizing Preferred Placement® technology and Preferred Dealer(SM) auto lead processes. myAutoloan.com is quickly becoming a recognized leader of the online auto-buying life cycle process by providing innovative technology-driven solutions through "Powered by" and licensing opportunities. The company is headquartered in Irving, Texas.

About BlueSky Marketing Group, Inc.

BlueSky Marketing is a nationally recognized automotive direct marketing and auto lead generation company that provides quality, special finance Internet leads, approved & qualified purchase request leads, targeted credit-based direct mail, and business development services for its participating franchise automotive dealers. BlueSky Companies, Inc. is the parent company for BlueSky Marketing Group, Inc., an automotive direct marketing and lead generation company, and BlueSky Financial Services, Inc., a nationally licensed finance company.

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Contact Information:

Blake Lewis, APR

myAutoloan.com

1-866-625-2668

http://www.myautoloan.com

Rory Holland, EVP Marketing

BlueSky Marketing

925-583-3227

http://www.blueskymarketing.com

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Blake Lewis, APR
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